I 
RM. KELLOGG COMPANY THREE RIVERS, MICH. 
■weight of the different varieties varies, the above 
rate may not be the exact amount of postage paid 
in all cases, but will represent a fair average. 
Therefore we ask that all customers in the United 
States when sending orders to be shipped by par- 
cel post include in their remittance a sufficient 
sum to pay for postage on same at the rates given 
above. Your local postmaster will give you the 
zone in which you are located. Packages by par- 
cel post for the United States may be insured for 
3 cents if the value does not exceed $5.00, or for 
5 cents if over that amount. 
The rate on Canadian and foreign Parcel Post 
shipments is uniformly 12 cents per ■pound or 36 
cents per hundred plants. 
Plants by Express 
T JNDER the present rates charged by express 
^ companies for strawberry plants the cost for 
transportation by this method is now very reason- 
able. Heavy shipments always should go by ex- 
press (under no circumstances should strawberry 
plants, which are perishable, ever be shipped by 
freight). In the case of small packages of plants 
that are to be delivered beyond the fourth Parcel 
Post zone, the cost for expressage will be found 
to be much cheaper than Parcel Post rates. 
In all cases where there is no express office 
please give us the name of express office nearest 
you. 
Remember also that it never is necessary to 
prepay express charges, as the charges will be 
the same whether they are prepaid or paid at the 
point of delivery. As there is wide variation in 
the weight of plants at different seasons and in 
the case of different varieties, it always will be 
best to pay express charges at point of delivery 
except in cases where no agent is to be found and 
the plants are therefore ' 'put off at owner's risk. " 
Substitution 
XAT^HEN we come to ship your order, is it your 
wish, should we be sold out of any varieties 
that you have selected, that we substitute some 
other varieties of equal merit in their place? In 
making out your order be very explicit on this 
point. Note that two lines are provided on the 
order sheet for this purpose. If you give us per- 
mission to choose substitute varieties, simply say 
' 'Yes. ' ' If you prefer to select substitutes, please 
name them on these lines. If you positively say 
"No," we shall return your money for any va- 
rieties we are unable to supply. In case you write 
neither "Yes" or "No," we shall understand it is 
your desire that we use our judgment in the matter. 
We Employ No Agents 
POMPLAINTS come to us every year to this 
^ effect: "The plants I bought of your agents 
are worthless. " Tree peddlers secure copies of 
this book and represent themselves as our agents, 
and then deliver common stock, to the loss and 
disgust of purchasers. You can get the genuine 
Thoroughbred plants only by sending direct to us. 
Should anyone represent himself as our agent, 
offering to sell our plants, compel him to show 
his credentials. 
How To Set Plants 
DEFORE setting the plants, the soil should be 
" pulverized and pressed firmly and made as 
smooth on the surface as possible. It is unneces- 
sary to make ridges where the rows of plants are 
to be set. The roots should be pruned before the 
plants are set. This is best done before the 
bunches are opened by simply cutting off the tip 
ends. Whether you use a spade or dibble, -make 
the opening in the soil large enough so the roots 
may bespread out and placed straight down with- 
out doubling them up. Be sure that the crown 
of the plant is well above the surface of the 
ground, and press the soil firmly against the roots. 
In short, a strawberry plant should be set the 
same as any other plant. We have tried dibbles, 
spades, and plant-setting machines, but we find 
the dibble the most satisfactory. This, like all 
other work connected with strawberry growing, is 
very easily and quickly done. One man can easily 
set from two to three thousand plants each day. 
Beginners Succeed from 
the Start 
■pHE fact that you have had no experience in 
growing strawberries should not prevent you 
from growing them successfully. Some of the 
biggest yields and profits that are reported to us 
come from beginners, who, like yourself, had no 
experience whatever. In order to convince you 
that beginners who use Kellogg's Pedigree Plants 
and follow the Kellogg Way grow big crops and 
make big profits right from the start, we give 
here extracts from two of many thousand similar 
letters which come to us from our customers who 
started with absolutely no experience: 
In April, 1914, 1 bought 5,400 Kellogg- Pedigree Plants 
and planted them in a cloud of dust. One man followed 
the planters watering the plants as they were set, and 
that was about all the water the plants received for over 
thirteen weeks and, although an amateur, by closely fol- 
lowing the Kellogg Way, I did not lose 100 plants. When 
these plants began to fruit in 1915, 1 capped the market 
The first nine days, I sold the berries for $3.60 per crate, 
and sold none for less than $3.00 per crate. The quality 
of the berries this year was so extra fancy that one grocer 
took my entire crop. John T. O'Brien, Illinois. 
'T'HIS is the man who told you one year ago this spring 
A that he was afraid he could not grow strawberries on 
account of being green at it. I don't know whether you 
have forgotten me or not, being only a small purchaser. 
You are going to get your comings now. 
Let me say in starting that you need not be afraid to 
say things about your plants in your catalog. You have 
not told one-half. In a few words, your plants are won- 
derful beyond belief. You have made another friend 
and satisfied customer. Words fail to explain all the 
great things we have enjoyed from our patch. It has 
been the wonder of the neighborhood. One of my neigh- 
bors had a small patch which he allowed to make runners, 
and he told me that I would hurt my plants by keeping 
off the runners, and growing in hills. The results this 
summer, however, have shown him who was wrong 
From only 140 hills of Kellogg Pedigree Plants, grown 
the Kellogg Way, I picked 175 quarts of the finest berries 
ever grown in this section. All we had to do was to get 
one quart in a home and the rest was easy enough. I can 
see where there is a big profit in strawberries. It is easy 
to care for them and you get big money for your work. 
I am going to prune ofl: all runners again this summer, 
and next summer I expect to get 250 quarts of berries 
W. H. Otto, New York. 
T M. KELLY of New Hampshire writes us as follows 
i^' concerning a shipment we made him of Parson's 
Beauty, Senator Dunlap and Dornan plants: "The plants 
I bought of you in the spring of 1915 are handsome, large 
plants, and fruit beyond expectation or imagination. My 
bed of these varieties is the talk of my neighbors, who 
say they never saw anything to compare with them." 
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