J. D. UUMCH AND HIS THREE ACRES OF STRAWBERRIES, THREE RIVERS, mCH. 
This engravlnr shows Mr. Ulrlch cultivating his three acres of thoroughbred strawberry plants with 
a little hand plow. He Is sixty years old and does all the work alone. Manure Is hauled In the winter 
and all the plans laid, and when spring opens up he Is ready for business. The plants are set In hia 
young orchard growing big crops of berries, while the trees are coming Into bearing. All the cultivating 
and hoeing Is done by hand, no horse used except to plow the ground. A weed never getr a chance to 
peep Its head above the surface. Mr. Ulrlch went In debt for this little farm and has never missed a pay- 
ment; this shows what one man can do. Where there Is a will there Is a way. You can either be a 
•wage earner all your life or you can have a business of your own. 
IRRIGATING MACHINERY ALL READY WHEN 
NEEDED. 
This Is our irrigating building, where the 25 
horse power engine and the centrifugal pump are 
located, making everything puft and jump. 700.000 
gallons per day can be brought to the plants during 
any hot dry weather. This keeps them In a perfect 
growing condition; they are not allowed to lay or 
become eheoked for a single day; a perfectly balanced 
plant can only be developed by making perfect con- 
ditions. 
ARE WE ADAPTED TO BERRY 
GROWING? 
We get many letters each year from men of almost 
every vocation askiHK if we think they could make a suc- 
cess at KrowinK strawberries. In the.se letters they explain 
their situation and the nature of present occupation. In 
answering, we most invariably ask if they have any particu- 
lar love for berry frrowing, oris it merely the prolits which 
other grower.s are makin;,' that prom|>ts the change. It is 
true that prolits shouiri be considered before entering Into 
any business; hut in our estimation this is not the primary 
object by aiiv means. Love for the work is the first thing to 
be thought of and should have as much consideration as 
anything else. This world is beautiful and we should 
endeavor to make each home a paradi.se and this can 
be done bv combining love with profitable labor, for 
wherever love exists there is happiness; where these 
conditions are, there is enthusiasm; mixing love, happiness 
and enthusia«m, in equal proportions, makes the high- 
est grade of financial stimulant, and when properly ap- 
plied to any business, will give a growth beyond our great- 
est expectatious. 
NUMBER OF PLANTS REQUIRED TO 
SET ONE ACRE. 
Rows 24 in. apart and 20 in. in the row, 13,160 
30 
30 
30 
34 
30 
42 
42 
48 
48 
24 
30 
36 
30 
30 
24 
20 
20 
18 
8,712 
C,970 
5,80& 
6, 150 
5,808 
6,223 
7,468 
6,534 
7,260 
50 
