m GREAT CROPSySTRAWBERmES«™«nOWTO GROW THEM 
, 
food) necessary in building a berry crop, also the labor of setting, hoeing and cultivating 
the plants. These are fixed costs whether you set productive or non-productive plants. 
Should you feel tempted to set common plants because they are a trifle lower in price, 
remember that the foundation for your berry crop is laid when you set the plants because 
the quality and productive powers of the plants you set determine the size and quality of 
your berry crop. Before deciding upon the strain you are to set, it will pay you well indeed 
to consider what results you may expect at fruiting time. Common plants, which at fruiting 
time fail to respond with a full crop of high-quality berries, are dearly paid for at any price, 
because your time, money, hard work and the use of your ground may be entirely lost. 
Surely, if you will follow the dictates of your own good judgment, you will not experiment 
with common plants of unknown fruiting powers, but will profit by the experience of thou- 
sands and set only Kellogg Pedigree Plants. The results will win you completely when they 
begin fruiting and you will then realize why quality pays. 
Setting Kellogg Pedigree Plants is insurance of complete and lasting satisfaction because they are produc- 
ed under the most perfect conditions, every demand of Nature being fully supplied. The soil on the Kellogg 
farm is in constant rotation of crops and is at all times abundantly supplied with the necessary plant foods, 
(nitrogen, phosphorus and potassium), which are furnished through trainloads of stable manure, tons of com- 
mercial fertilizers and heavy crops of legumes. Our complete equipment of farm machinery including three 
powerful tractors, enables us to keep our soil always in perfect mechanical condition. 
Our immense Skinner overhead irrigation system provides the moisture which the plants require and which 
also is necessary in converting the plant food into available form for the plants' use. This is one of the most vital 
requirements in developing the plants' productive powers and is especially valuable during continued drouth, 
because it prevents any check in their development. 
This abundance of moisture and available plant food together with the proper rotation of crops and the most 
scientific cultural methods results in perfect conditions, assuring each Kellogg Pedigree plant the highest passible 
development and providing them with sufBcient stored up vitality to withstand extreme conditions if necessary. 
Injurious insects and plant diseases are practically unknown on the Kellogg farm. As an additional insurance 
and precaution, however, Kellogg Pedigree Plants are sprayed frequently during the entire growing season. 
Kellogg Pedigree Plants are never permitted to associate with weeds. To prevent this our hoeing and cul- 
tivating forces are kept busy throughout the summer months. Our strawberry fields are kept so entirely free from 
weeds that the Kellogg Farm is often referred to by visitors as the "Weedless Farm." 
Our success in delivering Kellogg Pedigree Plants to our customers in fresh, vigorous, growing condition is 
due to the strength and vigor of the plants, also the careful and scientific methods which we employ in digging 
and preparing them for shipment. 
All of these features which at first thought may seem of small importance, are in reality 
highly essential, because they represent the difference between your complete success and 
only partial success or possibly, entire failure. Setting Kellogg Pedigree Plants means no 
regrets at fruiting time. They are your insurance of a profitable strawberry crop. 
"My Kellogg PedigreePlants came this morning, and after a several hundred mile trip arrived 
as fresh as though they had just been dug. You certainly have a wonderful system of packing 
and anyone ordering Kellogg Pedigree Plants is assured a fair dealing." E. L. Wolven, N. Y. 
"The Kellogg Pedigree Plants you shipped me recently have arrived in excellent condition and 
I attribute this to the high quality of the plants and your careful method of packing." 
E. E. Smith, Ontario. 
"My plants have just arrived. They must have gone astray but I received them in excellent 
condition. You pack and ship Kellogg Pedigree Plants in the best possible manner and I shall 
certainly recommend you to my friends." Ray Phelps, California. 
"I have received a great many shipments of strawberry plants, and I always find that Kellogg 
Pedigree Plants are packed better and arrive in better condition than any others." 
B. Moses, Louisiana. 
Kellogg Pedigree Plants have proved so universally successful as a result of their high 
quality and productiveness, that at practically no time since their development have we been 
able to supply the demand. For this reason, it is to your best interest to send us your order 
at once. Nothing can possibly be gained by delay but instead, delay is almost sure to re- 
sult in disappointment. 
We do not employ agents, therefore beware of anyone soliciting your order for Kellogg 
Pedigree Plants or offering to furnish you plants which are claimed to be "just as good." 
TO GET GENUINE KELLOGG PEDIGREE PLANTS, SEND YOUR ORDER TODAY DIRECT TO 
R. M. KELLOGG CO., Strawberry Specialists, THREE RIVERS, MICH. 
Kellogg's Insurance 
Page Five 
