K£LLOGG*S EVERBEARERS 
NATURE never has created any other treat more rare than Kellogg*s big delicious 
Everbearing Strawberries picked fresh from the vines from early June until snow flies. 
^ Haven'tyouoften, during the fall, had a lingering appetite for something good to 
eat which nothing seemed to satisfy? Kellogg Everbearing Strawberries will fully satisfy 
this appetite, and it is pretty safe to assume that's just the purpose mother Nature had in 
view when she created them. 
You cannot appreciate how sweet and delicious and how appetizing these fall berries 
are, neither can you realize their enormous productiveness, unless you have grown them or 
seen them fruiting. They are wonderful beyond description. 
Kellogg*s Everbearers are unsurpassed for the home garden or market, and reports like 
the following justify our claims that they give bigger and quicker profits than any other crop: 
"I have sold $100 worth of fancy berries this year from only 500 Kellogg's Progressive ever- 
bearing plants. This is at the rate of $2800 per acre, and I am convinced that Kellogg Pedigree 
Plants are the most productive and most profitable strawberry plants." W. A. Brock, Idaho. 
"From our small patch of Kellogg everbearers, we had fresh strawberries practically without 
a break from early June until November, and in addition sold over $25 worth, realizing as high as 
60 cents per quart for them." C- H. Morgan, New York. 
"I sold $203.37 worth of berries right here at the house last year from only 500 Kellogg's Pro- 
gressive evprbearing plants. Besides this cash profit, we used three boxes every day for our own 
family, and put up our winter supply." J. W. Summey, Washington. 
"I realized $fi.50 per crate of 24 pints for my Superb everbearing strawberries last fall. Some 
of the berries were so largo that a box would hold just nine berries." J. Cook, B. C. 
You can do fully as well as our other customers because our book, "The Key to Straw- 
berry Profits," which will be sent to you FREE AND POSTPAID upon receipt of your 
order, tells how to grow Kellogg Everbearers and how to sell the berries for highest prices. 
There is a very small crop of Everbearing plants this season and the demand is enormous. 
If you want Kellogg Everbearers this spring, it's to your interest to send us your order just 
as quickly as possible. For prices of Kellogg Everbearing plants, see page 29, column 4. 
PERFECTION EVERBEARER 
THE $1,000.00 PRIZE WINNER 
(Male or Bisexual) 
This is the everbearing variety which won the 
$1000 cash prize offered for the everbearer which proved 
nearest perfection, and this explains why we have 
named this everbearer "Kellogg's Perfection.'* 
In the contest for this $1000 prize, it was necessary 
for the winning variety to excel in the following merits: 
First: Strong, hardy and vigorous in plant growth. 
Second: Unusual productiveness. 
Third: Uniformly large and well-formed berries 
of rich color, delicate flavor and high quality. 
Fourth: Uniformly productive from early spring 
until late fall. 
This trying contest covered several years and was 
open to all everbearers. Kellogg's Perfection won 
easily on each and every requirement. 
It differs in every respect from all other everbearers 
and we are fully confident that this everbearer, which 
we are introducing this season, will more than satisfy 
your highest expectations. 
We must limit each customer to only 25 plants, (no 
more, no less), of Kellogg's Perfection this season as it 
will require most of our crop for our own setting. These 
plants will be furnished while they last at only $6.00 for 
25 plants, delivered, all transportation charges pre- 
paid, to your nearast Express or Post Office. 
PROGRESSIVE EVERBEARER 
(Male or Bisexual) 
(For photo-engraving see page 2) 
Progressive is a strong, upright grower, deep rooter 
and great drouth resistor. It fruits abundantly about 
three months after plants are set and continues to fruit 
until heavy freezing weather. The berries are medium 
large, rather dark-red in color and of most delicious 
flavor. Progressive ripens earlier in the spring than 
any of the standard varieties, and for this reason, the 
berries command the highest prices. The fall crop sells 
readily at 30 to 60 cents per quart. Progressive is 
so extremely hardy that neither blossoms nor berries 
are injured by early fall frosts;. Progressive is an ideal 
variety either for home use or market. For prices of 
progressive plants, see page 29, column -1. 
SUPERB EVERBEARER 
(Male or BisexuaO 
(For photo- en graving see page 18) 
Superb grows low and spreading. The berries are 
produced beneath the foliage which protects them from 
frost and other weather conditions. Superb does not 
produce as many berries as Progressive but its berries 
are larger. Superb begins fruiting about three months 
after plants are set, producing a big crop the first year, 
and another big crop the second year extending from 
early spring until late fall. The berries are dark-red, 
very large, firm and fancy, and one of the best varieties 
for shipping to distant markets. Superb also is ideal 
for the home garden. For prices of Superb plants, see 
page 29, column 4. 
PEERLESS EVERBEARER 
(Male or Bisexual) 
(For photo-engraving see page 25) 
Peerless produces as many berries as Superb, and 
its berries are fully as large, but are a trifle darker in 
color. The foliage grows taller and more upright than 
Superb. It not only produces an extra-large crop dur- 
ing the spring and early summer, but a big crop in late 
summer and fall. The plants are completely surrounded 
with big, red berries. Peerless is ideal either for home 
use or market and is highly recommended by all who 
have seen it in fruit. For prices of Peerless plants, see 
page 29, column 4. 
Page Nineteen 
