2 
GREAT CROPS OF STRAWBERRIES AND HOW TO GROW THEM 
R. M. Kellogg Co., Three Rivers, Mich. 
of Agricultui-e, who declares that "Next to 
the conservation and efficiency of the physi- 
cal, mental and moral energy of American 
youth through education which fits them for 
practical life, stands the problem of utilizing 
the forces of heredity in the improvement of 
all forms of life." And he proceeds with the 
statement that of the $7,000,000,000 worth of 
agricultural products representing the annual 
output of the United States, "five billions 
come from crops and animals the heredity of 
which we may undertake to improve." 
And it is in this very work we are engaged 
and to which we invite the earnest coopera- 
tion of the thousands of men and women we 
are proud to name as our patrons and friends. 
How faithfully we have sought to assist them 
in this direction thousands of letters from 
them expressing their gratitude eloquently 
testify. It is our sincere desire that this sil- 
ver jubilee year of the R. M. Kellogg Com- 
pany shall mark great advance in this direc- 
tion and that the season of 1910 shall to greater 
degree than ever before prove to the world 
the meaning and importance of conserving 
the forces of heredity. 
Quality of Plants 
WHETHER you are growing strawberries 
for market, or home use, or for pleas- 
ure, it is only natural that you should 
have the ambition to grow the very largest 
crops of the choicest berries possible, and in 
order to do this you must 
follow intensive methods. 
You must start right and 
stay right; in fact, this 
would be true in any line 
of business — the begin- 
ning has much to do with 
the ending. But if you 
are to win the highest de- 
gree of success in straw- 
berry production it is ab- 
solutely necessary that 
you use a strain of plants 
that have bred in them a 
fruit-producing organism 
of sufficient power to re- 
spond to high cultural 
methods. 
Now it is not our inten- 
tion to sing the praises 
of the Kellogg strain of 
plants. We prefer to let 
those who have used these 
plants for many years pass 
judgment on them, and if 
you will read the many 
letters which appear in 
this book that have come 
unsolicited from custo- 
mers in all parts of the 
country, we are quite sure you will be con- 
vinced that these plants are what you need to 
insure the success that you so much covet. If 
you will observe Page 3 and note the photo- 
engraving at the top of the page and observe 
the character of the mother plants which 
A KELLOGG MOTHER PLANT 
T^O assure you that the Kello^rg plants will 
* develop into larjfe size and produce a large 
number of crowns after they have been shipped 
and grown in other soil, we show here a photo- 
engraving of a Kellogg mother plant which was 
grown in Arkansas and sent to us after it had 
been set one year. This plant has seven crowns, 
and is capable of producing at least two quarts 
of berries. The Kellogg plants carry with them 
great productiveness wherever they go. 
produce the Kellogg strain of plants, we do 
not believe it would require any further ar- 
gument to convince you that the Kellogg 
strain of Thoroughbreds is all that we claim 
for them. You also will note the photo-en- 
gravings of the beautiful 
fields and home gardens 
of strawberries which 
have been grown from 
these plants. For twen- 
ty-five years the Kellogg 
Company have been put- 
ting forth their energies 
and concentrating their 
thought upon the work of 
developing quality in 
strawberry plants, and 
thus we have built up a 
strain of plants which 
have won the world's 
highest fruiting record 
and the complete confi- 
dence of strawberry 
growers all over the 
world. 
The fact that we sell 
from fifteen to twenty 
million plants each season 
and that a large percent- 
age of them goes to cus- 
tomers who have used the 
Kellogg strain of plants 
for many years, some of 
them since this institution 
was established, should 
be sufficient evidence to convince anyone that 
the Kellogg strain of plants are the cheapest 
plants in all the world. Our propagating bed 
consists of 110 acres. The plants are grown 
upon soil that is ideal for the development of 
the best quality. It is prepared one year in 
