KEUOGG*S GREAT CB^S OF STRAWBERRIES 
wtdUaW toQVLOW THEM J«m ifyJc KELI^OO a WAY 
R..M.KBLI/OGO CO. 
THREE RIVERS. MICH. 
Descriptions of Standard Varieties (Continued) 
jyjAGIC Gem is of Western origination and in 
plant growth is a typical representation of the 
rugged characteristics which symbolize its na- 
tive section. 
Although born in the West however, Magic Gem 
claims no preference as to soil or climate but has be- 
come a leading favorite in home gardens and with 
commercial strawberry growers in the North, East, 
South and West alike. 
It is a strong mid-season bisexual, its blooming 
season extending over such a long period that it is 
successfully used for mating all except extra-early 
pistillates. 
Magic Gem produces abundantly and matures 
practically every berry. Its berries are large, dark 
red, with seeds deeply embedded in the flesh. Their firm, solid texture makes them ideal for canning or 
shipping to distant markets. Crowned with beautiful, well-formed calyxes which remain fresh and bright 
for an unusual length of time after picking, they present a most attractive appearance when packed. 
For home use or market, you will find Magic Gem a splendid medium-late variety. It has been 
appropriately titled, "The Gem of Perfection." For prices of Magic Gem plants see Page 66, column 3. 
MALE OR BI SEXUAL (B) 
(For photo-engraving see Page 36) 
"Magic Gem is the best flavored berry I ever tasted. My Kellogg strawberries last season were the largest I 
have ever seen anywhere, — on the market, in the garden or on the farm." W. D. Ferris, Georgia. 
"Magic Gem is a splendid variety. I counted 56 berries on one of my Magic Gem plants and another plant of 
this variety must have produced at least 100 berries. My plants are not allowed to produce any runners." 
W. WOODWORTH, Ohio. 
"In the spring of 1918 I set 175 Kellogg Pedigree Plants in our garden, 100 of which were Magic Gem, planning 
on having only enough fruit for our own use. The next season, from this small plot we sold $42.25 worth of berries 
and besides used and gave away berries to the value of $1,3.65, making the total value of our crop $55.90. If I figure 
correctly, this is at the rate of over $2,400 per acre and is not so rotten, I'll say. If we hadn't sold our home and 
moved away, we no doubt would have had a splendid crop in 1920." E. G. Whitley, New York. 
"In your catalog, you picture some very attractive Magic Gem and Kellogg's Prize berries but they are no 
better than berries I have grown of these varieties. Parties who told me I was foolish to pay your prices for plants 
when I could get plants from other growers for less, have changed their minds. Now they also want to set Kellogg 
Pedigree Plants." F. Telford, Ontario, Canada. 
"I cannot say enough in praise of Magic Gem. Dr. Burrill and Kellogg's Premier, all of which are splendid 
varieties." j. Berkshire, Connecticut. 
"I have been growing Kellogg's Prize for three years. This variety certainly is a wonder." 
Mrs. LiLLiE Wildish, Wisconsin. 
"Kellogg's Prize is the greatest strawberry under the sun." Mrs. Saathamp, Illinois. 
"Kellogg's Prize is by far the best berry I ever have grown." H. S. Tucker, Missouri. 
"Kellogg's Prize is the greatest strawberry on earth. You have made a mistake in pronouncing it 'wonderful.* 
You should have said 'magnificent'." W. H. Openshaw, New Jersey. 
"Kellogg's Premier and Kellogg's Prize can't be recommended too highly." J. w. Sims, Kentucky. 
KELLOGG'S PRIZE is a late pistillate, grows 
medium tall and spreading, roots deeply, is 
strong and hardy and succeeds everywhere. It 
is a consistently heavy fruiter. 
Its berries are uniformly large, beautiful and de- 
licious. They are produced in clusters beneath the 
heavy texture foliage which admits just enough of the 
sun's rays to insure uniform color and ripening. 
Their deep crimson color splashed with dark red, 
together with their waxlike surface and beautiful ca- 
lyx, make Kellogg's Prize berries an object of beau- 
ty which words cannot describe. Their mild, delicious 
flavor once tasted, creates a lingering desire for more. 
Kellogg's Prize is a favorite in all sections. Its n 
Late Strawberry Without a Fault." For prices of K 
Wiih out ex P<ault 
FEMALE OR PISTILLATE (P) 
(For photo-engraving see Page 28) 
exceptional merits combine to make this "The 
g's Prize plants see page 66, column 3. 
Page twenty-seven 
