of Profitable Fruit Growing," or "How to 
Beautify Your Home Grounds," or both 
these booklets. (See cover opp. p. i.) 
It is also our conviction that we can 
give better service by selling direct from 
the nursery to the planter. Therefore we 
have no agents or representatives any- 
where, nor do we pay commissions to 
anyone. We do sell to some agents or 
dealers, but only at the same prices and on 
the same terms as to the planter direct 
and we do not authorize anyone to repre- 
sent us. If a man orders lOO apple trees 
he pays the loo rate even if his neighbor 
plants part of them. In fact, we encourage 
our customers to get their neighbors to 
order with them, as it may mean a saving 
in cost to them and it also helps us. Co- 
operation in buying and selling is the life 
of many fruit growers associations. 
This motto was adopted 
in 1919 by the American 
Association of Nursery- 
men, of which we are 
members. 
"In buying nursery stock the purchaser is utterly 
at the mercy of the seller. The same is true in 
the seedsman's business. In all commercial ac- 
tivities a reputation for trustworthiness is the 
most valuable of assets, but for the nurseryman 
and seedsman it is absolutely indispensable. 
Their goods must be bought on faith, and their 
records must indicate that faith is not misplaced." 
— ^The Cleveland Plain Dealer, June 25, 1920. 
2 
