Dear Fr i end : - 
Our plan for increasing your income will doubtless 
be of as much interest to you as it is to us. In this our 
catalog for 1912 we have endeavored to set forth some new as 
well as some of the old methods for doubling the yield per 
acre that have proved practical and effective to persons of 
our personal experience. The only foundation for permanent 
success to the planters of the north and west is in planting 
Northern Grown stock which is hardier, and more productive 
than that grown elsewhere and if it will thrive in a 
rigorous climate, is it not reasonable that it is the best 
fnr planting in any climate where the general cold wave that 
we have experienced this winter has worked havoc with the 
softer varieties in even the southern states? That such is 
the case is conceded by some of the most eminent authorities 
among them the leading members of the Agricultural Bureau at 
Washington, D. C. All the best agricultural papers are 
advocating the planting of this hardy, prolific stock for 
the rejuvenation of stock throughout the country. These 
are plain and reasonable arguments, are they not? And to 
EXPLAIN them further end give an example of what our 
Northern Grown Seeds will do with every order - no matter 
what the size from 10c to $500.00, we will send free of 
charge a number of packets of seeds which we want you to try 
and give a fair test so confident are we that their yielding 
power will exceed that of any other seed stock planted. 
Our Mr. L. L. May, Jr., has recently taken charge 
of this department and is giving it his personal and minute 
attention. All orders come under his personal supervision 
and we feel confident they will be executed to your entire 
satisfaction. 
If at any time, we can be of assistance to you 
in solving questions along these lines, do not hesitate to 
.wri'e us, as we gladly place our knowledge and experience at 
your disposal. Feel free to write us any time, as we assure 
you it will be a pleasure to us to be of what assistance 
we can. 
We are the largest and one of the oldest horticul- 
tural establishments in America and our facilities for 
handling thousands of orders daily are the best and most 
adequate possible. Our methods of testing are those used by 
the Department of Agriculture at Washington, D. C, and hence 
are most complete and up-to-date. 
Thanking you for your past patronage and hoping 
for a continuance of the present pleasant business relation- 
ship, we remain 
Yours truly, 
L. L. MAY & COMPANY 
