30 
BULLETIN 1443, U. S. DEPARTMENT OF AGRICULTURE 
The answers of the housewives of the colored class did not differ 
materially from those received from the poor and middle classes of 
the American white group. 
In the foreign group some variations of seeming importance were 
found. Ranging from 100 per cent of the French, 80 per cent of the 
Russian, 75.6 per cent of the Finnish, 73.2 per cent of the Jewish, 
71.7 per cent of the Italian, 67.4 per cent of the German, 63.4 per 
cent of the Polish, 63.2 per cent of the English, to 59.3 per cent of 
the Scandinavian housewives, replies stated that such housewives 
of this group never bought meat at specially advertised prices. About 
11.6 per cent of the housewives of the English group, 15.4 per cent 
of the Italian, and 16.9 per cent of the Polish housewives stated that 
they often bought meat at specially advertised prices. 
When the middle class and well-to-do class replies of American 
white housewives were combined and arranged by cities, it was found 
that over 30 per cent of the housewives in Fargo, Grand Forks, Lin- 
coln, Oklahoma City, and Philadelphia stated that they bought meat 
at special prices occasionally. In New Haven, New Orleans, San 
Francisco, and Washington the tendency to purchase at special prices 
was slight, the percentage of the housewives stating that they bought 
meat either occasionally or often at special prices not exceeding 6.1 
per cent of the replies from each of these cities. Other variations 
between cities were found in accordance with the results shown in 
Table 41. 
Question 16. 
■(d) When you purchase meat, are you influenced by meat displays? 
(Tables 42 and 43.) 
The attention given the proper display of meat in some of the 
more efficiently operated markets was justified, when the answers to 
this question were considered, as 33.5 per cent of 2,869 housewives 
of the American white group stated "Yes," and 17.1 per cent stated 
" Partly." In all the groups the relative numbers of housewives 
replying that they were influenced by meat displays in their meat 
purchases were large. 
In the American white group, 57.6 per cent of the housewives of 
the poor class and 52.7 per cent of those of the middle class stated 
that they were influenced in their meat purchasing by the store dis- 
play. The influence of meat displays was admitted by 67.8 per cent 
of the poor class and 64 per cent of the middle class housewives of 
the colored group, by 73.3 per cent of the housewives of the Finnish 
group, by 52 per cent of those in the French group, by 63.6 per cent 
of those in the Italian group, by 52 per cent of those in the Russian 
group, and by 58.7 per cent of those in the Scandinavian group. 
The replies of the middle-class and well-to-do class housewives of 
the American white group for 16 cities are presented in Table 43. In 
9 of these cities over 50 per cent of the housewives of these two 
classes stated that they were influenced by meat displays in their 
purchasing of meat. 
Housewives in Jacksonville and Washington indicated by their 
replies that they were least influenced by meat displays, only 21.2 
per cent of the housewives of the combined middle and well-to-do 
classes in Jacksonville and 24.5 per cent of those of the same classes 
in Washington stated either "Yes" or "Partly" in answer to the 
question. 
