10 
BULLETIN 1384, U. S. DEPARTMENT OF AGRICULTURE 
mentioned as influencing 27 per cent of the farms, the lowest percent- 
age being 11 and the highest 43. Object-lesson methods were cited 
by 58 per cent of the farms, the extremes being 43 per cent and 
79 per cent. Indirect influences were reported by 49 per cent of the 
farms in three States. Leaving indirect influences out of considera- 
tion, the percentage of farms reporting propaganda methods was 
highest in every State, with object-lesson methods second, and 
personal-service methods third. Sixty-eight per cent of the farms 
reported having been influenced by the county agricultural agent to 
adopt better methods, 35 per cent by the home demonstration agent, 
and 24 per cent by the subject-matter specialist. 
Table 7. — Methods reported as having influenced fanners and home, makers to 
adopt better practices l 
Item 
Number 
Percent- 
age 
Farms reporting changed practices 
2,912 
100 
Farms reporting influence of: 
Propaganda methods 
1,981 
798 
1,710 
- 1,211 
1,987 
1.007 
713 
68 
Personal-service methods 
Object-lesson methods... 
H 
Indirect influences 
■)'J 
County agricultural agent. 
68 
Home demonstral 
Subject-matter specialist.. . . 
24 
1 One farm may have been influenced by methods falling within more than one group and by more 
than one representative of the extension service. 
i For three States only, as this information was nut obtained in Iowa. 
EXTENSION METHODS WHICH INFLUENCED THE ADOPTION OF 
INDIVIDUAL PRACTICES 
On the basis of individual practices, propaganda methods were 
mentioned in connection with 57 per cent of the 9,833 practices 
reported changed. (Table 8.) Personal-service methods were re- 
ported as having been partly influential, at least, in bringing about 
the adoption of 16 per cent of all practices reported. In connection 
with 43 per cent of the practices, object-lesson methods were cited, 
and indirect influence affected 26 per cent of the practices. The 
groups of extension methods maintain the same relative standing in the 
case of individual practices changed as in the case of farms reached. 
The county agricultural agent was mentioned as influencing 55 
per cent of all practices adopted, the home demonstration agent 27 
per cent, and the subject-matter specialist 18 per cent. 
Table 8. — Methods reported as having influenced the adoption of individual 
practices ! 
Item 
Practices reported adopted 
Practices influenced by: 
Propaganda methods 
Personal-service methods... 
Object-lesson methods 
Indirect influences 
County agricultural agent.. 
Home demonstration agent. 
Subject-matter specialist . . . 
9,833 
Number Percentage 
100 
5,604 
57 
1,580 
16 
4,243 
43 
» 2, 159 
26 
5,393 
55 
2,649 
27 
1,804 
18 
1 One practice may have involved several methods and more than one representative of the extension 
service. 
2 For three States only, as this information was not obtained in Iowa 
