SMA£T STYLES 
April, 1914 
AMERICAN HOMES AND GARDENS 
XXI 
SIX MONTHS OF 
PERFECT GOWNING 
APRlL^The Millinery Modes 
Milady's hats— her veil— her coiffure. All 
the millinery triumphs of Spring, contained in 
one issue of SMART STYLES. 
MAY Brides 
For the June Bride — her gown, her gifts, her 
traveling equipment, her trousseau. Luxuries 
and necessities for the toilet table. 
JUNE^Summer Fashion and Traveling 
The Summer's styles complete, for form and 
comfort both. Vacation hints, where and 
how to go, travel clothes and luggage. 
JULY— Life in the Open 
Sports and sporting garb. How to be correct 
and at ease for tennis, swimming, motoring, 
riding, golf and all outdoors. 
AUGUST— The Younger Generation 
With school days drawing near, juvenile 
desires and needs are uppermost. Clothes 
for school, younger society, and Autumn 
sports. 
SEPTEMBEK— The Fall Millinery 
The hats for Autumn— page after page from 
Paris and New York. Style forecasts from 
Europe's watering places and race meets. 
FOK A DOLLAK BILL 
The Key to Dress Distinction 
“Perfect gowning, ” an art that seems 
by right to belong to a favored few, is 
really at the command of every woman 
who truly cares. 
Time was when a Paris pocket'book 
was the key. T oday, irrespective of the 
size of a dress-allowance, the “perfect 
costume” is within reach of all. 
SMART STYLES 
THE MAGAZINE OF INDIVIDUALITY 
by showing the most fetching costumes 
well in advance of the mode, and by 
helping you adapt them perfectly to 
your own personality, can make your 
costuming a delight -smart, becoming, 
distinctive, truly economical. No ill- 
chosen gowns or hats to regret, if you 
use SMART STYLES. 
SIX MONTHS OF SMART STYLES 
FOIT A DOLLAK BILL 
Beginning with April, with its witching array of 
hats that charm, through the summer months 
with their delightful frocks, right up to early Fall, 
let us help you with SMART STYLES at a 
price so low that it is only possible because we 
know our power to please you well. 
Send the coupon now, with a doll^ 
risk, for six splendid issues of SMAK I » 
STYLES-each one a delight and a ;.R 
revelation. 
The $1.50 
Jno J. Mitchell wRf 
^ ^ STYLES 
41 West 25th Street for $1.00, 
n.ici\a/ VOR K T styles 
NEW YUKN 25th Street 
New York 
Gentlemen: - 1 accept your bargain 
trial offer. For the enclosed $1.00, 
send me SMART STYLES six months 
beginning with the April issue. 
Name 
Address 
(Canadian and Foreign. $1.50) 
H. G. 4 
