THE GUIDE TO NATURE— ADVERTISEMENTS 
THE HARTWELL- DELAP CO. 
MEN’S AND BOYS’ OUTFITTERS 
48 and 50 Park Row Stamford, Connecticut 
OUR TWENTY FIFTH ANNIVERSARY 
will be celebrated during the week of 
April 18-23, l 9 21 
The past: 
This well-known store was established and opened to the public on 
April 18, 1896, under the firm name of Hartwell & Co. In January, 1906, 
the manager, Air. W. J. Delap, was admitted to partnership and the 
name was changed to Hartwell, Delap & Co. At this time the store was 
enlarged by installing a department for children on the second floor 
and by adding a shoe department in an extension of the building in the 
rear. 
On February 24, 1910, the incorporation of The Hartwell-Delap Co. 
was formed with Frank E. Hartwell, President, and W. J. Delap, 
Treasurer and General Alanager. That organization has continued to 
the present day. 
The steady growth of the business soon necessitated still larger 
quarters. In 1913 ownership of the present location was acquired and 
during the summer of 1915 the entire building was remodeled. A new 
front was added, the building was extended twenty-five feet in the 
rear for the three stories. The ground floor in the new building is 
entirely devoted to men’s clothing, hats and furnishings. The second 
floor is devoted to the Children’s Department with a cosy corner and 
Rest Room for ladies. On the third floor are the executive offices, tailor 
shops and stock room. This very modern building is open to the light 
on three sides, affording unusually good ventilation, and well deserves 
the name, “The Daylight Store.” This new store was opened to the 
public on November 10, 1915. 
And now: 
Monday, April 18, 1921, begins the six day celebration. This cele- 
bration is a departure from the usual, in that it will be permeated by the 
sentiment of the occasion mingled with good fellowship and apprecia- 
tion of the loyal patronage for the Quarter Century. 
The week will be especially interesting in novel features and 
advanced ideas in the showing of merchandise for father and son. Your 
inspection is cordially invited. 
THE HARTWELL-DELAP CO. 
48 and 50 Park Row 
‘THE LIVE STORE” 
