1871.] 
AMERICAN AGRICULTURIST. 
405 
EVERYBODY 
18 RICHER THAN 
AN YJBOD Y ! i I 
As drops of rain unite to make the boundless 
flood, so the mites that "Everybody" contributes 
make the monuments of the world. 
It is the Masses who are Rich— rich men are 
comparatively few and far between. 
A Five-Cent Savings Bank accumulates money 
faster thau a " National " bank. Cabbages pay bet- 
ter than cauliflowers, for "everybody" eats cab- 
bages, and only rich people eat cauliflowers. 
If you want a project to succeed, get " every- 
body " interested in it, aud it is sure, however wild 
it may seem. 
Webster's Spelling-Book is the most profitable 
book ever published, because "everybody" 
uses it. 
Croesus himself could not pay for the sugar that 
"everybody" uses in his tea. 
If the American Agriculturist were sold for ten 
dollars a year, its publishers would starve. There 
are not rich agricultural readers enough in the 
country to pay for its engravings alone It is only 
when the publishers adopt the great principle that 
" Everybody is Richer than Anybody," 
and the price is cut right down to the capacity of 
" everybody" that it succeeds. 
"Everybody" takes it at $1.50, and 6o the 
publishers are able to spend the really princely 
sum it costs to keep the staff of writers aid eu- 
gravers — and to keep them for the exclusive use oi 
its own readers. 
When we say " everybody, " we mean the great 
industrial class to whom "everybody*' belongs — 
the great ma6s of the people. 
The circulation is incomparably greater than that 
of any other similar paper in the world, and some 
of its readers, at least, think it gives ten times as 
much genuine information for the money as any 
other paper does. At the same time, 
ITS PUBLISHERS ARE NOT SATISFIED. 
THEY WANT TO MAKE IT TWICE AS 
GOOD. 
To this end it only needs still more subscribers. 
It " everybody " who now takes the paper would 
urge it upon "everybody " they know who ought to 
subscribe for it, it would soon double its subscrip- 
tion list, aud then the American Agriculturist would 
be incomparably better and cheaper than even it 
now is. Present subscribers would get much more 
for their money, and 
EVERYBODY WOULD BE MUCH BETTEK OFF. 
Remember that 
EVERYBODY 
is made up of 
1 ANYBODIES, 
and that it is for the self-interest of "anybody" 
who may sec this article to set at once at work to 
help the publishers to carry out their plans. 
Noteworthy Facts. 
1st. — The circulation of American 
Agriculturist and Hearth and Home 
is greater than the combined circulation 
of half of ALL other similar journals 
published between the Atlantic and Pa- 
cific Oceans. 
2d. — Tlie Publishers have to provide 
but one set of business offices, clerks, 
printing-rooms, mailing-rooms, etc., in- 
stead of fifteen or twenty, and only two 
corps of editors, information gatherers, 
etc. Therefore, 
A. — They can expend much 
more in gathering reliable infor- 
mation, valuable engravings, etc., 
and give vastly more for the same 
money. "A word to the icisc" etc. 
B. — TJieir advertising space is 
far more valuable, and from this 
revenue they can give the most 
valuable premiums to those send- 
ing clubs of subscribers. 
A Special Request. 
The reader is requested to carefully look through 
pages 433, 434, 435, 43C, in this paper. We 
can not afford space to repeat all the conteuts of those 
pages again. "We believe the offers made on those pages 
are really worthy of general attention. Great pains have 
been taken to get together a large assortment of the best 
articles, those tliat are useful as well as jileaeing, and no 
better opportunity can ever he offered to our readers to 
secure for themselves one or more of these valuable arti- 
cles. Please read through the descriptions and see what 
they are. Every word that is said about them can he con- 
fidently believed. Over Thirteen Thousand per- 
sons have made np clubs of subscribers, and in return 
have received one or more of the premium articles free. 
The great amount of valuable information and interest- 
ing reading-matter given during a year iu the American 
Agriculturist and Hearth and Home, at the low subscrip- 
tion rates — rates so low aB to little more than cover the 
cost of the printing paper — can but be useful to every 
reader. It only needs a little showing of the papers, and 
a little explanation of their character, value, and cheap- 
ness, to induce most persons to take them for a year. A 
very trifling economy in some direction will furnish the 
few cents per week needed to pay for both journals. The 
preminms given will pay any person well for the little 
time and trouble required to 6how and explain the pa- 
pers. There are persons enough in the vicinity of every 
Post-office to make up one or more premium clubs ; and, 
except at places where nearly every one now takes both 
papers, every one of our present readers may easily col- 
lect a premium club, large or small, and obtain a fine 
article without expense. We therefore again ask every 
reader to turn to pages 433-436, see what is offered, and 
put forth a little effort to secure a premium. Now is 
just the time to do it. All new subscribers, now coming in, 
for 1S72, are at once entered upon our books and receive the 
remaining numbers of the American Agriculturist for 
this year wit/tout extra expense. 
TAKE NOTICE that American Agricultur- 
ist (monthly) and Hearth and Home (weekly) are two 
entirely different journals, in reading matter, en- 
gravings, etc., as much so as if published a thousand miles 
apart. The fact that they are issued from the same office 
merely adds ta the value of each, by affording extra facil- 
ities and a saving ©f expense, so that each can have a 
greater amount expended upon the paperitself. The read- 
er, of course, knows what the American Agriculturist is. 
Hearth and Home is a very large 20-pago weekly, full of 
useful information and interesting reading for every Hearth 
and Home. It gives an immense amount of splendid En- 
gravings of a high character, and it supplies to the reader 
the News of the world for each week, brought up to the 
hour of goingto press. This is given in a clear style, and 
hi bo carefully prepared aud condensed a manner as to 
meet the wants of busy men and women who desire to 
keep up with the world, to be intelligent, but who have 
not time to wade through acres of printed matter. Both 
journals will he found useful in every household. Hearth 
and Home is the cheapest journal in the world, consider- 
ing its character, engravings, and careful preparation. It 
costs hut S3 a year, though fully equal to others pub- 
lished at $4 and $5 a year ; still further, it is supplied in 
connection with the American Agriculturist for $4 a year 
(for the two). 
containing a great variety of Items, including many 
good Hints and Suggestions which we throw into smaller 
type and condensed, form, for want of space elsewhere. 
Postage 13 Cents a Year in Ad- 
vance. —The postage on the American Agriculturist 
anywhere in the Unite* States and Territories, paid in 
advance, is 3 cents a quarter, 12 cents a year. If not paid 
in advance, twice these rates may be charged. 
How to Remit :— Checks on IN'ew- 
York Banks or Hunkers are best for large sums ; 
made payable to the order of Orange Judd d: Co. 
Post-Offlcc Money Orders may be obtain- 
ed at nearly every county-seat, in all the cities, and in 
many of the large towns. We consider them perfectly 
safe, aud the best means of remitting fifty dollars or less, 
as thousands have been Bent to us without any loss. 
Registered Eetters, under the new 
system, which went into effect Oct. 1, 1S6S, are a very 
safe means of sending email sums of money where P. O. 
Money Orders can not be easily obtained. Observe, the 
Registry fee, as well as postage, must be paid in stamps at 
the ofiice where the letter is mailed, or it will he liable 
to be sent to the Dead-Letter Office. Buy and affix the 
stamjts both for postage and registry, put in the money, and 
seal the letter in the presence of the postmaster, and take his 
receipt for it. Letters thus sent to us are at our risk. 
Life Insnrance — "Mutual Benefit" 
Companies. — Iu reply to many inquiries, we answer 
that we can not commend the plan of these companies to 
general adoption. For esample, it is proposed that 
1,000 persons between the ages of 51 and CO unite, and 
first pay in $18 each ($18,000), and $9 a year for annual 
dues ($0,090), which $37,000, and the annual $9,000 be- 
sides, goes for offices aud other expenses. Then, on the 
