February, 1917 
THE GARDEN MAGAZINE 
35 
Quality and Reputation 
A LL of the seeds, plants and bulbs that you purchase are bought 
on the reputation of the seller. Even the most thoroughly 
trained seedsman or horticulturist is unable to give a satisfactory 
opinion without exhaustive tests, and with this fact in mind it is 
always desirable to first investigate the reputation of your seedsman. 
The business of Peter Henderson & Co., was established in 1847 
and has been built to its present proportions by the most careful 
attention to quality. 
The third generation of Hendersons are in charge to-day and there is some- 
thing more than just a plain business relationship existing between themselves, 
their employees and their customers. When you buy Henderson’s seeds you 
buy 70 years of experience; you buy the prestige and reputation of years of suc- 
cessful seed raising and selling; you buy seeds that have behind them the senti- 
ment brought out by many years of careful, conscientious attention to our custo- 
mers and their wants. The very smallest part of the cost is represented by the 
seeds and it is by far the most important. Try the Henderson way this year 
and see if there isn’t a difference. 
“Everything for the Garden” is the 
Title of Our Annual Catalogue 
It is really a book of 208 pages handsomely bound, with a beautifully embossed 
cover, 32 color plates and 1,000 half tones, direct from photographs, showing actual results without 
exaggeration. It is a library of everything worth while, e ther in farm, garden or home. 
A Remarkable Offer of 
Henderson's Seed Specialties 
To demonstrate the superiority of Henderson’s Tested Seeds, we have made up a Henderson Collec- 
tion, consisting of one packet each of the folic ing six great specialties: 
Ponderosa Tomato Henderson’s Invincible Asters 
Big Boston Lettuce Mammoth Butterfly Pansies 
White Tipped -Scarlet Radish Spencer Mammoth Waved Sweet Peas 
In order to obtain the largest possible distribution for our annual catalogue, “Everything for the 
Garden,” we make the following unusual offer: Mail us 10c and we will send you the catalogue, 
together with this remarkable “Henderson Specialty Collection.” 
Every Empty Envelope Counts as Cash 
This collection is enclosed in a coupon envelope which, when 
emptied and returned, will be accepted as 25c cash payment 
on any order for seeds, plants or bulbs amounting to one 
dollar, or over. 
Peter Henderson & Co. 
35-37 Cortlandt St., New York City 
I enclose herewith ioc for which send catalogue and 
“Henderson’s Specialty Collection,” with complete cul- 
tural directions, including the “Henderson Garden 
Plans” as advertised in The Garden Magazine. 
PETER HENDERSON & CO. 
35-37 Cortlandt Street NEW YORK CITY 
Advertisers will appreciate your mentioning The Garden Magazine in writing — and we will, too 
