62 
W. R. Strong Company, Sacramento, Cal. 
Read With Care the Following: 
(1.) Persons planting should try to find out what succeeds best in their particular 
climate. 
(2.) Different persons know fruits by different names, which sometimes causes planters 
to think they have been swindled, when they have actually got exactly what they ordered. 
AVe regard fruit culture in California as being j'et in its infancy; we think it is destined 
to become the paramount interest of the State. People gcnerallj' ar^ using more fruit 
than in former years, and as a proof of the success of the fruit interest in California, fruits 
of all kinds have brought better prices of late years than formerly. Our fruits are being 
sent to all parts of the world, and find a ready market. AVe are in the center of the com- 
mercial world, and from present indications we are to be the world s great fruit center. 
The low freights recently secured, and the lower rates which we still exjiect to get, will 
enable us to find market for all we can raise. 
^grThose varieties which we consider most valuable we have cultivated in larger quan- 
tities, and are asterisk, thus (*). 
Rend Carefully the Terms of Sale. 
$g?"First— The articles in the following list will be furnished at the annexed prices only, 
when the quantities sjiecified are taken. Moreover, these prices are intended for a reason- 
able assortment of varieties. AVhen jmrties order long lists of only one or two trees of a 
kind, for such bills extra charge w'ill be made. 
{^"Second — AA’hen parties order specific varieties wm w’ill follow their instructions so far 
as j)racticable. But as it often occurs that we have run out of certain varieties, or may not 
have of the age and size ordered, we reserve the right to substitute in such cases other 
varieties equally good, unless positively instructed not to do so. 
(1 — We will u.se every elfort to avoid mi.stakes in varieties, for we tally 
realize tliai our sueci ss in the nursery business depends upon the reliability of onr 
iabt'ls, but as there is such a margin for mistakes and misunderstanding (as above 
ini, ica(ed), we will not warrant against errors or apparent mistakes in varietie.>, 
only lo (his extent, we will rejdace free of charge all trees th:i4; do not prove true to 
name, or we w ill refund in cash the original cost ot such trees, w ith 10 per cent, 
imerest per annum on said amount. (See llg. 2 on 1st page.) 
Fourth — All trees are carefully labeled and packed in the best manner for shipping, 
for which a charge will be made sufiicient to cover the cost of material and labor. As trees 
are often delaj’ed in transit and roughly handled, it is much better to pay a small sum to 
have them securely packed, than to have them poorly packed for nothing. 
g^"Fifth— All orders should be made in a separate list, and not mixed ufiw'ith the body 
of the letter. AVrite in a plain, legible hand, the name of the jierson and the place to 
which the goods are to go; also the route by which theji are to be shipped. In the absence 
of such directions we will ship according to our best judgment, and will deliver to railroad 
or boat, all goods free of charge, but will not be responsible for accidents or delaj's which 
may occur in transit. 
C-^Terms oe Payment. — Cash, or sufficient guarantee that the money will be forwarded 
on receipt of trees. 
For extra large trees and 2 )lants above the sizes mentioned, extra prices will be charged, 
and smaller ones lower in proportion. 
Money may be sent bj' Express, Draft or Post-office Order, at our risk: but if sent in any 
other way, at sender’s risk. 
Agents wanted in eveiw community, to whom a liberal commission will be paid. 
Corresjiondence solicited. 
Any errors of ours in filling orders will be cheerfully rectified on receiving nolice, 
PROVIDED SUCH NOTICE BE GIVEN WITHIN TEN DAYS FROM THE RECEIPT OF GOODS. 
We desire to tender our thanks to the public for the liberal share of patronage they have 
extended us in the past, and we shall hope to merit a continuation of the same. AV e shall 
certainly try by strict integrity and prompt attention to business, to retain the publi6 con- 
fidence so generously accorded us. Please advise us promptly of any errors or omission 
on our part, that we may have a chance to -rectify. 
