X . . 'X.T READ BEFORE 
Importtfiiit N otice ordering 
Please send the remittance with the order. We do a strictly cash business, and have no open 
accounts in the mail-order department. 
Our responsibility. We guarantee all goods to reach their destination in a live condition, but when 
we have done this our responsibility ceases, because we know that if they receive proper treatment 
they will grow nicely. Many plants die from careless treatment and neglect ; in such cases we cannot 
and should not be expected to replace them, as we cannot guarantee plants to grow when neglected. 
Our Aim. Rose-growing is almost a hobby with us, and our constant aim is to supply the best. 
It costs us more to grow this kind, for they require more room, more time, more care, and everything 
must be done thoroughly. But the experience of a lifetime has shown us how, and we do not skimp. 
When next you hear any one asking for dependable Rose Growers who sell good stock, please remem- 
ber these points about Haskell Avenue Floral Co.’s Roses. 
No guarantee. While we exercise the greatest care in executing all orders to keep our stock true 
to name, we give no warranty, expressed or implied, and cannot guarantee, or be in any way respon- 
sible for the crop, either as to variety or product. 
Errors. We make them ; so does every one ; and we will cheerfully correct ours. If you think 
we have made a mistake, write us about it. Try to do so good naturedly ; if not, do it anyway. Do 
not complain to any one else, or let it pass. We want an early opportunity to rectify ours. 
By our careful manner of packing we are able to send plants, etc., to all parts of the United 
States with perfect safety. Please favor us with an early order while stock is complete. 
Send post-office money order or draft on Eastern cities. If more convenient, money can be sent 
by express money order with perfect safety, as in case the letter is lost a duplicate can be obtained if 
you are careful to keep your receipt. Do not send individual checks, as it costs from 15 to 25 cents 
to get them cashed. It is not safe to send currency in letters unless registered. Money sent by ex- 
press must be prepaid by the sender. Money may be sent at our risk only when the above conditions 
are complied with. 
It will facilitate the dispatch of business if with each order the Order Sheet is used, and the 
name and address are written plainly and in full; also direct by what conveyance the articles may be 
sent. Please always particularly state whether plants are to be sent by mail or express. Express is 
always best where it can be done, and plants will be larger. When left to us we will use our best 
judgment. 
New low express rates. We call attention to the new low express rates, which is a reduction of 
20 per cent from the regular merchandise rate, at which plants have been expressed heretofore, and 
also that packages of less than loo pounds are billed at loo-pound rates. Remember, plants can be 
shipped at a lower rate than any other class of merchandise. No orders sent C. 0. D. unless at least 
one-third of the amount is sent with order. 
Substituting. There has been so much complaint about florists substituting, that we shall, in the 
future, refund the money when we cannot furnish the varieties ordered, unless we are given the priv- 
ilege of sending other varieties. In all cases, when we are allowed to substitute, we will send some- 
thing as near like what was ordered as possible. At the present we believe we shall have ample stock 
of everything catalogued to meet the demand. 
Prompt filling of orders. We aim, as far as possible, to fill all orders the day after they reach us; 
bat in the busy rush of the spring trade it is sometimes impossible to do this, and then they are filled 
in strict rotation and as speedily as possible. We rarely hold an order for more than two or three days at 
the longest ; so please do not be impatient, but give us a little time and your order will have the most 
prompt attention possible. If you do not hear from us in five or six days, then drop us a line, for your 
order may have failed to reach us ; this will give us a chance to trace it, in case it has been miscarried, 
but you can depend on the most prompt execution possible in filling your orders. 
Address all orders and make all remittances to 
THE HASKELL AVE. FLORAL COMPANY 
DALLAS, TEXAS 
