Marketing the Honey Crop 
333 
than it is the first. The ingenious beekeeper will think of a 
dozen ways to use his bees or his commonest manipulations 
as advertising matter and he will probably be surprised not 
only at the ignorance but also at the interest of the public 
concerning anything pertaining to bees. Another fruitful 
field is found in making exhibits at fairs. 
In deciding the price of his product either at wholesale 
or retail, the beekeeper should consult the crop reports. 
The bee'journals give valuable information on this subject, 
and in 1914 the United States Department of Agriculture 
through the Bureau of Crop Estimates began to furnish 
crop reports on honey. In Ontario the Beekeepers’ Asso¬ 
ciation furnishes its members with this information. 
CO-OPERATIVE SELLING 
In discussing the sale of honey, mention should be made 
of co-operative selling. The best example of this to be 
found in the beekeeping industry in the United States is 
the Colorado Honey Producers’ Association, which for 
several years has successfully looked after the interests of its 
members in the purchase of supplies and in the sale of honey. 
This organization is similar in nature to the agricultural 
co-operative organizations found in Europe and parts of 
the United States. Beekeepers who have similar honey and 
who are so situated as to be unable to develop home markets 
should consider the possibilities of this method of selling at 
wholesale. 
