made possible by the building of large reclamation projects 
in the west and northwest largely accounted for the large 
plantings of apples for commercial purposes in these reg¬ 
ions during a period which had been preceded by fifteen 
years of relatively low prices for apples* 
With the exception of the more recent commercial 
plantings very little attention has been given to special¬ 
ization in the production of a few varieties primarily ad¬ 
apted to our large domestic and foreign markets. Regions 
with such specialization are marketing their fruit at a 
great advantage when compared with those having many vari¬ 
eties most of which are poorly adapted to the market and 
shipping requirements* 
Much progress has been made by the fruit growers dur¬ 
ing the past decade in marketing their apples. Through 
united efforts in organized cooperative associations more 
efficient grading, packing, warehousing, advertising, and 
marketing have been made possible as well as more intelli¬ 
gent and economical production. The marketing channels 
which have been numerous,and frequently costly,are being 
reduced in number with those remaining, gradually becoming- 
more efficient factors in our distribution process. 
