WSS11 
mmM 
p3$4: 
Make  something  wonderfully  good  and  you  say,  “This  is  mine,” — 
you  call  it  by  your  name.  That  is  exactly  our  case. 
We  have  made  a  tire  so  fine,  so  sturdy,  so  responsible  that  we 
want  it  known  as  ours.  So  we  named  it  ‘  Usco  ’  (U.  S.  Co.). 
Because  we  have  put  our  name  on  this  tire — because  its  success 
was  a  matter  of  business  pride,  of  business  honour — we  pledged  our¬ 
selves  to  see  that  it  “made  good” — and  it  has. 
Think  of  it— a  really  wonderful  new  anti-skid  tire 
priced  at  only  a  little  more  than  plain  treads. 
New  Prices  of  ‘Usco’  Tread  Tires - 
•  -  $10.40  34  inch  x  4  inch,  » 
13.40  36  inch  x  4  l/z  inch 
15.40  37  inch  x  5  inch,  ■ 
United  StatesTire  Company 
‘Chain/  ‘Nobby’  ‘Royal  Cord’  ‘Plair 
“ Individualized  Tires” 
