$1325  f.  o.  b.  Racine 
With  26  Extra  Features 
A  Tribute  to  John  W.  Bate 
The  Efficiency  Expert — Paid  by  37  Noted  Engineers 
He  has  stood  for  lighter,  stronger  parts. 
He  has  displaced  heavy,  brittle  castings  by 
the  score.  This  New  Mitchell  contains 
440  drop  forgings  and  tough  steel  stamp¬ 
ings. 
He  has  made  a  light  car  supremely 
stanch.  We  know  of  six  Mitchells  which 
have  averaged  164,372  miles  each.  That’s 
over  30  years  of  ordinary  service. 
He  has  won  the  applause  of  great  engi¬ 
neers,  all  the  country  over. 
We  have  a  list  of  37  engineers — men  of 
nation-wide  fame  —  who  selected  the 
Mitchell  for  their  personal  car.  These 
noted  experts  found  nothing  to  compare 
with  it.  Ask  us  to  mail  you  the  list. 
This  touring  car  design  —  at  the  New 
York  show — was  voted  the  handsomest 
ever  created.  And  73  new  ideas — the  very 
latest  attractions — are  embodied  in  it. 
26  Unique  Features 
You  will  find  in  this  New  Mitchell  26 
features  which  other  cars  don’t  have.  That 
is,  few  cars  have  even  two  of  them,  and  no 
car  more  than  four. 
These  are  extras,  due  to  John  W.  Bate’s 
efficiency.  All  are  paid  for  out  of  factory 
savings. 
By  extras  we  mean  a  power  tire  pump, 
reversible  headlights.  Bate  cantilever 
springs,  etc.  There  are  26  such  things — 
all  costly  and  desired — which  are  almost 
exclusive  to  Mitchell. 
73  New  Ideas 
The  New  Mitchell  car  with  its  26 
extra  features,  is  due  to  John  W.  Bate 
He  built  this  model  five-million- 
dollar  plant,  and  equipped  it  with 
thousands  of  cost-saving  machines. 
He  has  cut  our  factory  costs  in  two. 
No  other  factory  has  ever  been 
able  to  produce  such  a  car  at  this 
price.  No  other  car  at  any  price 
offers  a  like  equipment. 
This  year,  for  the  first  time,  we  bring 
out  a  Mid-Year  Mitchell. 
We  designed  the  body  and  equipment 
after  the  New  York  Show.  It  is  built  to 
embody  all  the  best  features  brought  out 
in  257  Show  models. 
When  you  buy  a  fine  car — a  car  to  keep — 
it  is  bound  to  be  a  Mitchell.  When  you  see 
this  car,  note  its  extras,  read  its  records, 
you’ll  say,  “That’s  what  I've  waited  for.” 
The  concern  which  builds  it  has  been 
known  to  you  all  your  life.  It  has  spent 
13  years,  under  John  W.  Bate,  in  develop¬ 
ing  this  marvelous  car. 
If  you  don’t  know  the  nearest  Mitchell 
dealer,  ask  us  for  his  name. 
<11*  -I  C  F.  O.  b. 
qj)  A  3  Racine 
For  5-Passenger  Touring  Car 
or  3-Passenger  Roadster 
7-Passenger  Body  $35  Extra 
High-speed,  economical  Six;  48- horsepower;  127- 
inch  wheelbase:  complete  equipment,  including 
2b  extra  features. 
New  Mitchell  Eight,  $1450  i.  o.  b.  Racine. 
Mr.  Bate’s  efficiency,  in  a  thousand  ways 
shows  in  the  car  itself. 
MITCHELL-LEWIS  MOTOR  CO 
Racine,  Wis.,  U.  S  A. 
