7ht RURAL. NEW-YORKER 
141 
Seventy-five 
years— 
a stiff test for any boot 
E VERY year a step forward with some added 
improvement—a better last, a reinforced 
heel, or an improved process of “curing” the 
rubber—until today here it is with the accumu¬ 
lated improvements of 75 years—the “U. S.” 
Boot. Look it over! 
Note the many exclusive features—the curved 
“Rocker” last that makes walking easy—the 
flanged sole—the extra heavy reinforcements 
at every point of strain. You’ll understand 
why farmers everywhere have learned to look 
for the “U. S.” trademark. 
Whatever kind of rubber footwear you want, 
there’s a type to suit you in the big “U. S.” line. 
Every one is backed by 75 years of experience 
—every one is built to last . Always look for 
that “U. S.” trademark—the honor mark that 
millions of farmers know. 
United States Rubber Company 
The 
“U.S.” Boot 
n*^r*v 
Look for this trademark on 
all “U. S.” Rubber Footwear 
