Brilliant Electric Lights—Brisk Electric Power—Shortening Your “Chores,” 
Making Your Whole Life Brighter—The “Ford Parts” Plant. 
T 1TTLE enough, isn’t it—$25— 
to Start the biggest change you 
and your family have ever known! 
Lots of bright light at night, 
everywhere—in the house, in the 
barn, the yard, the dairy, the hen¬ 
house, the out-buildings. 
Lots of power —day and night— 
power to run water-pump, wash¬ 
ing machine, feed grinder, vacuum 
cleaner, circular saw, electric iron, 
milking machine, corn sheller, 
grindstone, sewing machine. Power 
to do jobs that will make every 
farmer and every farmer’s wife 
offer prayers, of thanksgiving for 
all the time and toil saved. 
That’s what $25 down on a 
Farmelectric Light and Power 
Plant today—now—will start doing 
for you and your family. 
You won’t be worrying as to whether your 
separator is going to work while the house 
lights are on—nr whether starting up the feed 
mixer will bring a cry front your wife that 
you've stopped Iter vacuum cleaner. 
There's all tin■ poivcr you want in Farm- 
electric— all the time. 
Needs Less Attention Than 
Your Ford 
Some folks have an idea that there’s work 
and bother connected with owning a light and 
power plant Hut just see how little care and 
attention you need give your Farmelectric. 
1. About once a week you fill up the fuel 
tank- kerosene is all you use—the cheapest 
fuel there is. 
2. About once a month you fill up the bat¬ 
tery cells with water. 
3. Once every few weeks—depending on how 
much you are using the engine—experience 
will tell you—you fill the crank case with en¬ 
gine oil. You don’t have to hunt for oil holes 
or grease cups. And you'll find Farmelectric 
surprisingly economical on oil. 
4. Two or three times a week you start up 
the engine and let her run to recharge the 
batteries. Hut you can forget the job the 
minute you have pressed the button. She stops 
automatically when the charge is full. 
You don’t spend more than twenty minutes 
a week over your Farmelectric. Does that 
look like much work or bother? 
Simpler Than a Ford Engine 
F armelectric i> simplicity itself—both 
to install and to operate. Simple in de¬ 
sign—free from complicated mechanism. Sim¬ 
ple to run—no elaborate switchboard, no diffi¬ 
cult adjustments. Ami simple to keep in 
' repair. Why. the whole thing can he taken 
apart or assembled in thirty minutes. Fewer 
parts than any other lighting plant. You don't 
need to he a mechanic to handle Farmelectric. 
The Standard Model Farmelectric has a 
capacity that meets every need of the average 
farm—1500 watts, or I'/i kilowatts. It wilt 
run a circuit of 40 brilliant 40-watt electric 
lamps. It will give four horse-power on the 
belt pulley. 
That’s power enough to use for several jobs 
at one time without using up the batteries. 
If Your Ford Only Ran On 
Kerosene—!! 
Kerosene—so much less in price than gaso¬ 
line, and so much greater in heat-giving power 
—is the fuel you use in Farmelectric." And 
you use less per week to light your whole place 
and run your farm machinery than you now 
use in your kerosene lamps and lanterns —for 
lighting alone! 
Quick to Repair—Ford Parts 
The working parts of the Farmelectric arc 
interchangeable with Ford parts. 
Stop and think what a wonderful conven¬ 
ience this is. 
Probably nothing handicaps a farmer more 
than to have a piece of ins farm equipment 
laid up for repairs—especially at a time when 
he needs it most. Everyone knows that even 
the finest piece of machinery will need repair 
at some time. With Farmelectric, if an acci¬ 
dent happens, or a worn part needs replace¬ 
ment, you get the part from any Ford parts 
dealer immediately. And as there are always 
Ford dealers in every community, there’s never 
need of long delays waiting for repair parts 
on your light and power plant. 
How Long Will a Ford Last ? 
Fords never seem to wear out. We saw one 
the other day that was built in 1905 and still 
going strong. What if that Ford engine had 
been run only four hours each week—right in 
your own garage—how long would it last—? 
And so, we say a Farmelectric you install now, 
will light the way for you and your children 
after you. Yet the price of Farmelectric is 
lower than that of any standard plant of equal 
capacity. 
The Quality of Farmelectric 
Farmelectric is built in one of America’s 
most famous factories. The Poole Engineering 
& Machine Co., with whom the Farmelectric 
Corporation is affiliated, has, through eighty 
years, demonstrated the ability to make fine 
machines, including U. S. Navy equipment of 
most exacting standards. This record stands 
hack of Farmelectric—provides it with an in¬ 
surance of mechanical excellence you cannot 
otherwise buy. 
Ought You to Wait Any Longer? 
I S it sensible —or even economical —to delay 
any longer getting the thing your farm 
needs most—the thing you’ve got to have 
sooner or later if your farm is to be on an 
equal basis with other farms? 
The mower has replaced the scythe, and the 
reaper has made the cradle a relic. Just so 
Farmelectric is making the oil lain]), the lan¬ 
tern, the washtub, the broom, and half a hun¬ 
dred other hand labor tasks on the farm but 
memories. Will you— can vent —pul off mak¬ 
ing your home a cheerful place lor your fam¬ 
ily—lightening your wife’s toil, and keeping 
the young folks on the farm? Investigate 
Farmelectric—mail the coupon today. 
FARMELECTRIC 
FIGURE-FACTS 
The Standard Model Farmelectric Plant 
consists of Engine, Generator and Battery. 
The complete specifications are as follows: 
Engine 
Vertical, single cylinder, water-cooled, 4 
cycle, Jt\i in, bore. 4 in. stroke, 4 h. p. at 
1200 r. p. in. Fitted with power pulley. 
Length jt'/j in. Width 20 in. Height 24 
in. Weight you lbs. 
CRANKSHAFT -r* I nickel steel, with 
counterbalance weights. 
CAMSHAFT 1 1 finished machine steel, 
hardened and ground, 
MAIN BE A RINGS — S-K-F heavy duty 
type, hall bearing, 
*TIME GEARS — Steel, Spiral teeth. 
* VALVES- 1 !4. with hardened steel stems. 
* CALVE SPRINGS. 
*VAl VF. SPRING CLIPS. 
•CA1.CF. PUSH RODS. 
CYLINDER—Highest grade gray iron. 
* PI STON—Gray iron, three rings. 
*PISTON RINGS -Highest grade gray 
iron, tapped joint. 
*PISTON PIN -Machine steel hardened 
and ground. 
•CONNECTING ROD—Steel, drop-forg¬ 
ing. 
•WATER OUTLET—Gray iron. 
•FILLER CAP Standard. 
TIM L R — Adjustable, on extended cam 
shaft. 
FLYWHEEL — Enclosed in generator 
frame, 
CRANK CASE—Horizontally split on 
center line of crankshaft. 
OIL GAUGE Pet cock. 
LUBRICATION—Crank case splash to 
all bearings and moving parts. 
Generator 
Full t'/j k. w. (tyoo watts), 40 volt, direct 
current, ball bearing, 4 pole, A. I. L. E. 
standard throughout. Maximum tempera¬ 
ture, full load, continuous operation, well 
below the A. I. E. E. requirements. Direct 
connected. 
Switchboard 
Ammeter, fuse, knife switch, and Cutler- 
Hammer starling and stopping box. Pres¬ 
sure on starting button operates generator 
as scries :vound motor, switching over to 
shunt wound generator a.v engine starts 
and pressure is released. Reverse current \ 
protection provided. 
Battery 
16 cell. 32 volt Exide. sealed glass jar 
type, 160 ampere hour. Number of plates, 
13 , positive, 6 —negative, 7 . 
Mntarchangeabla with Ford Engine Parts. 
generator 
Farmelectric 
Light & Power 
THE “FORD PARTS” PLANT 
MONEY-MAKING OPPORTUNITY 
To Men Who Have Selling Instinct: 
TAD you see the financial possibilities of this 
light and power plant that’s built for a 
lifetime of service, with parts replaceable with 
Foid pails f Why, the surface lias only been 
scratched in the lighting plant field! 
If you like selling; if you know how to talk 
to and hold the respect of farm people; if you 
are on your tip-toes all the time when it conies 
to work; and if you are ambitious to ptake 
money, you can quickly build up an income of 
$5,000 to $6,000 a year, working right in you. 
own locality. 
Exclusive Distributor Territory 
A live wire with moderate capital, a man 
able to organize and direct a sales force, can 
Secure, right now, exclusive distributor terri¬ 
tory of K to 10 counties for the full Farm- 
electric Utilities line, and build tip a perma¬ 
nent, highly profitable business for himself. 
A distributor will make anywhere from $10,000 
to $12,000 per year. 
Wire your application, following it with a 
letter slating your <|unlificaiions, your exper¬ 
ience and the territory you would like to con¬ 
trol. Address 
Sales Manager 
FARMELECTRIC UTILITIES C0RP. 
Woodberry, Baltimore, Md. 
Telephone Homewood 0800 
-MAIL THIS TODAY- 
Farmelectric Utilities Corp., 
Woodberry, Baltimore, Md. 
Please send me your free booklet describing the 
Farmelectric Light & Power Plant and full details of 
your offer to ship me a Farmelectric Plant 011 a down 
payment of $25. 
Name .....■. 
P. O.. 
County . 
State . 
