1250 
The RURAL NEW-YORKER 
October 14, 1922 
PUBLISHERS DESK 
Tiie R. N.-Y. is to bo congratulated 
that the Legislature and courts of New 
York State are coming to support the 
strong policy which ii has long taken as 
opposed to false advertising. Judge Leh¬ 
man, in a case just reported (UN Mise. 
7Nt>), in holding that inasmuch as that 
falsely advertising as C'. P, A. subjected 
the advertiser to conviction of a mis¬ 
demeanor. so the continued publication 
of a false advertisement after notice of 
its falsity, will make the publisher, his 
honor suggests, an accennory to I lie* mis¬ 
demeanor of the advertiser. This would 
make possible the punishment of the pub¬ 
lisher for knowingly continuing false ad¬ 
vertising, This judicial suggestion and 
dictum is likely to bo followed, because 
it is in keeping with an urgent need, your 
own policy, with Section 421 of Iho penal 
law, and with the trend of modern legis¬ 
lation and decision. c. s. 
New York. 
It is encouraging to know that old and 
observant readers recognize the service of 
The R. N.-Y. in the discouragement of 
fraudulent and deceptive advertising. 
When we began this work nearly 40 years 
ago there was practically no restraint on 
dishonest advertising in any class of pub¬ 
lications. and least of all in the agricul¬ 
tural press. At a time when this paper 
needed the money its policy of the “square 
deal” cost il many an advertising order, 
and the loss of much needed revenue that 
contemporary publications were receiv¬ 
ing. Yet after some of these were forced 
by general sentiment to reform, one 
would think to hear them that they were 
the inspiration for the partial clean-up. 
No one can successfully lead a reform 
with the sole ambition of public applause, 
but just the same it is always a satisfac¬ 
tion and an encouragement to know that 
there are people in the world who do not 
forget a real public service. 
Will you let me know the standing of 
the United Lime and Fertilizer Com¬ 
pany, Syracuse, X. Y.V They have been 
around here, trying, and sold to some 
farmers, shares of their company for $10 
apiece. They promised that they will 
erect a mixing plant at Richland, N. Y., 
in the near future, and that they can 
sell fertilizer, lime and farm seeds 
cheaper than any other company. I am 
not quite sure, but believe that you sent 
out a warning last Spring that the United 
Lime and Fertilizer Company was not 
reliable. f. f. 
New York, 
The subscriber’s recollection is correct 
in that The It. N.-Y. has previously pub¬ 
lished some facts about the promotion of 
the United Lime and Fertilizer Company 
by C. II. Strom bind, who previously pro¬ 
moted the Farmers' Standard Carbide 
Company on a similar basis. No doubt 
these pirates will promise to establish a 
plant in every locality where anyone is 
gullible enough to part with $10 for a 
share of the stock. That this concern, 
without standing or financial means, can 
sell fertilizers, lime and seeds cheaper 
than the established houses in the trade 
is simply too preposterous for considera¬ 
tion. It is the “sucker bait” which sells 
the stock. 
Mr. II. M. Whiting. Geneva, N. Y., 
has been under investigation by the 
American Association for two years, as 
the result of a aeries of complaints from 
many sources regarding bis methods of 
doing business. During that time his 
membership was under suspension. Only 
a technicality prevented definite action in 
his case by the association a year ago. 
That was removed at Ibis year’s annual 
convention and Mr. Whiting was ex¬ 
pelled from membership by unanimous 
vote upon this report by the executive 
commit tee : 
The case of II. M, Whiting was re¬ 
ported to the association in June, 1021. 
hut action for dismissal at that time was 
deferred on account of a technicality. 
We now recommend that IT. M. Whiting 
of Geneva and Boston be expelled from 
this association .—A man can Nurseryman. 
The R. N.-Y. has been exposing Mr. 
Whiting’s methods for 25 years past, and 
the charges brought against him at the 
Chicago meeting of the American Asso¬ 
ciation of Nurserymen were a direct re¬ 
sult of The R. N.-Y.'s criticism of his 
methods. We understand an investiga¬ 
tion of our charges was made in country 
districts where Whiting has been oper¬ 
ating with the above result. This action 
of the association is in line with the can¬ 
cellation of Whiting's license by the 
State of Pennsylvania some three years 
ago. There seems no means of prevent¬ 
ing Mr. Whiting continuing his nefarious 
work in this State. The Association of 
Nurserymen is to be congratulated on 
having as chairman of its vigilance com¬ 
mittee a strong, fearless man iu I’aul C. 
Van Lindley of Pomona, N. C., who will 
not condone deception and questionable 
practices on the part, of the members. 
HOMEUTE 
I am enclosing some literature from 
Ohio Farmers' Co-operative Agency, J. 
II. Ewing, president and manager, not 
to ask if they are responsible, but for 
you to use as you like. They will never 
get any money out of me. but they might 
work it on some one else. I am also 
sending you their advertisement, which 
I answered, thinking they wanted to buy. 
I think such men as that ought to be 
shown up. w. m. T. 
Long Island. 
This is another form of the seductive 
methods of the real estate sharper. Mr. 
Ewing advertises as though he desired 
to purchase a small farm “suitable for a 
Tetired business man.” When the farm 
owner answers the advertisement he re¬ 
ceives circular letters soliciting $10, for 
which be agrees to print 2,000 circulars 
with description of the farm to he mailed 
to prospective purchasers. We should 
not he inclined to trust a real estate 
agent employing such deceptive advertis¬ 
ing methods in any respect, and evidently 
W. M. T. feels the same way about such 
schemes. 
The PORTABLE Electric Light and Power Plant 
in the 
HOME 
HOMELITE can be 
carried anywhere it 
is wanted. It is easily 
worth the wages of 
two good helpers in 
timeand labor saved. 
I T gives everybody on the farm more time for rest and pleasure. It runs the 
washing machine, the electric iron, the sewing machine, the churn and 
other household devices for the wife. It operates the cream separator, milk¬ 
ing machine, small tool shop, etc., for the man. It provides brilliant electric 
light, fans, etc., for the whole household. 
It’s a wonder 
WRITE FOR FREE DESCRIPTIVE BOOKLET 
Prices F.O.B.East Orange, N.J. 
12 Volt HOMELITE without batteries - - $174.00 
12 Volt HOMELI TE with standard batteries - 225.00 
32 Volt HOMELI TE without batteries - - 178.00 
32 Volt HOMELITE with standard batteries - 245.00 
Liberal Terms 
MANt/PACTfRE!) 11V 
The Simms Magneto Company 
EAST ORANGE, NEW JERSEY 
Smith-Meeker Engineering Co. Walter H.Moreton Corp. 
123 Liberty Street, New York City 780 Commonwealth Ave., Boston 
Distributor! for Eastern New York, New Jersey Distributors for New England 
and Western Connecticut except Western Connecticut 
Gan you tell me anything about the 
enclosed advertisement from Farm and 
Fire tide? Is it safe to use such a thing, 
and is if possible that taking anything 
internally will rid fowls of lice and 
mites? xi. c. B. 
Massachusetts. 
This refers to the advertisement of 
Paraboles Laboratories, Kansas City, 
Mo., with a half-way attempt to disguise 
it as an editorial article. Just put the 
mineral tablets iu the drinking water, 
and the lice and mites vanish. It is also 
claimed that the chicks will grow faster 
and egg yield increase by its use. Wp 
do not believe there is anything in these 
claims, and no experienced poultryman 
would give such preposterous claims a 
moment’s consideration. The fake is 
well planned to get a dollar out of a 
large number of inexperienced owners of 
small flocks and beginners. This class of 
advertising is never accepted for the col¬ 
umns of The R. N.-Y. 
Inclosed find clipping of advertisement 
for spectacles of Dr. Ritholz of Chicago. 
Do you think it is a reliable place? I 
never have seen the advertisement in The 
R. N.-Y. A.C.S. 
New York. 
No; this class of advertising never ap¬ 
pears in The R. N.-Y. The mail order 
papers which arc willing to exploit their 
readers fur the benefit of fake advertisers 
are where this sort of advertising ap¬ 
pears. It is impractical to attempt to 
fit the eyes with glasses by mail, and 
those in need of glasses should consult 
some nearby oculist. Glasses selected by 
the guess method may do further injury 
to the eyes—too precious an organ to be 
trifled with. 
The Suit 
That Water 
\ Can’t Harm! 
Vi*i 
I would greatly appreciate any infor¬ 
mation or advice you might give con? 
corning the Dickinson Cord Tire Cor¬ 
poration. 220-2”0 West IBfli Street, New 
York City, and also N. R. Raglo.v Co., 
Inc.. 843-845 Broad Street, Newark, N. 
J. Their salesman has almost convinced 
me that it is destined to be one of the 
greatest money-makers of the age. Some 
of my neighbors have purchased some 
stock in the above named corporation, but 
before I buy would like the advice of the 
good old R. N.-Y. A. 8. 
Pennsylvania. 
Dickinson Cord Tire Corporation claim 
to have a wonderful machine for the 
making of automobile tires and on which 
the company is to reap big royalties 
from manufacturers. Rut we haven’t 
heard nor does the company claim that 
any prominent manufacturer has in¬ 
stalled the machine, and until a sufficient 
number do to enable the Dickinson Cord 
Tire. Company to show earnings sufficient 
to pay dividends on the stock we advise 
readers to leave the proposition alone. 
We do not know the N. R. Rngley Co., 
Newark, N. J., but before advising the 
investment the salesman would have to 
show us some better reason for his faith 
than the hot air usually emitted by stock 
salesmen. The company is not listed by 
the commercial agencies. 
R ainstorms ////// 
. cant hurt it HI A 
—the famous water yD 
test proved that. A I/f, 
Clothcraft 5130 Serge 
was thoroughly soaked in water, 
dried and re-pressed—and it was 
absolutely unharmed. 
Read about the test—see and 
the actual samples of the wondei 
serge—all in this little Clothe 
Serge Folder, which we will gh 
send you. 
No obligation whatever; it’s 
absolutely free! » 
The Joseph & Feiss Co.. 2163 West 53rd St., Cleveland. Ohio 
Please send me, without obligation, folder containing actual swatches of Clothcraft Serge. 
Name 
Address 
Teller: “Sorry, hut you haven’t 
enough money in your account to cash 
this check.” Fair Customer: “That’s 
strange. There was enough money to 
cash the last one l had, and this isn’t 
nearly as large.”—New York Sun. 
When you write advertisers mention The R. N.-Y. and you’ll get a 
quick reply and a “square deal.' ’ See guarantee editorial page. 
