544 
THE CORAL TRIANGLE: HEARST BIODIVERSITY EXPEDITION 
Table 3: Media coverage of 2011 Philippines Biodiversity Expedition, through 8/18/11, 10 
weeks post (continued). 
Media 
Count 
Outlets 
National Geographic Indonesia 
NationalGeographic.com 
New York Daily News 
NYTimes.com 
Oman Daily Observer - Oman 
Our AmazingPlanet. c om 
Philippine Daily Inquirer - Philippines 
Philippine Star 
Philippines Online Chronicles 
Practical Fishkeeping - UK 
San Francisco Clironicle 
Science & Vie Decouvertes - France 
Scientific American 
Seattle Post Intelligencer 
Sin Chew Jit Poh - Malaysia 
Sun Star - Philippines 
Treehugger.com 
Vancouver Sun - Canada 
Washington Post 
Yahoo! News 
Yahoo.de 
Manager Maiy Lou Salcedo, in Ecology Village, Makati, Metro Manila, as their staging base until 
the end of the expedition when the Dusit Thani Hotel in Makati was used as the base of operations 
for the entire CAS team for the capstone symposium. 
The following is a site-by-site, event-by-event description of the educational outreach work¬ 
shops conducted during the expedition: 
May 1, 2011: Club Ocellaris, Anilao, Batangas Province 
Prior to the arrival of Burke and Brett, CAS marine biologists Mooi, Williams and Bob Van 
Syoc conducted an outreach program for 20 members of the staff, their families, and neighbors of 
Club Ocellaris, the rustic dive resort serving as the base of operations for the shallow-water com¬ 
ponent of the expedition. They set out pans of seawater with live specimens they had collected and 
shared information about the species and the critical roles they play in coral reef ecosystems (see 
Figs. 2-3). As with all the outreach events, live specimens were the stars of the show; many coastal 
community members are unaware of die amazing diversity of marine life literally in their own 
backyards since they cannot afford the time or expense of scuba diving or snorkeling, and may not 
even know how to swim. This outreach event was captured on video by CAS videographers Tim 
