140 
THE RURAL NEW-YORKER 
February 15, 1908. 
LO A 
f 
This Latest Style Edison Phonograph, the perfected model of the great Edison Factory. You ought 
to hear it laugh, sing and play—side-splitting, beautiful, sentimental songs, vaudeville, opera—everything. 
with an Edison 
PHONOGRAPH 
REMEMBER: I do not ask for your money. I do not ask you to pay 
us one cent. I want to lend you this wonderful latest style phonograph, 
lend it to you absolutely free, and I only ask, and I will feel repaid, that 
when this king of entertainers arrives that you will invite a few of your 
friends to share with you a free concert of the finest music from the most 
distinct and the most easily understood of all phonographs. Read my 
great free loan offer below. 
My 
I will lend to every 
reader of this paper 
a genuine Edison 
Standard Phono- 
I will allow this 
graph, with our Parlor Grand Equipment added, 
phonograph to remain in your home while you and your friends enjoy 
its sweetest music—all its varied entertainment— without charging you 
one cent. You may then return the outfit at my expense without having 
incurred any obligation to buy, without any obligation whatsoever. 
F. K. BABSON. 
My Purpose: 
I know that when your friends once hear a genuine 
New Style Edison with its perfect tone reproduction, 
they will want one. If they do not buy at once—they will send at some future time. By 
lending a few people the new machines, letting them play the machines for their friends, 
I will quickly acquaint everybody with the superiority of the Latest Style Edison. 
I do not ask you to sell a single outfit—in fact, we cannot allow one cent discount from 
our rock-bottom price on the Edison. But I would like you to tell your friends that one 
of these grand entertainers may be secured at the most surprisingly low prices, either for 
cash in full, or for only $2.00 a month to $3.50 a month, and without interest on deferred 
payments. Perhaps you yourself will prefer to keep this king of entertainers, this endless 
source of recreation and amusement in your home rather than to return the outfit, but at 
any rate, I will thank you just for borrowing the phonograph and you may feel perfectly 
free to send it back, just as I say, at my expense. 
Edison 
F 
Catalog 
Now I want to send you at once 
our FREE Edison catalog and list 
of 1,500 Edison Gold-Moulded 
Records, so you can pick out just the 
machine and the records which you 
would like to borrow on my free loan 
plan. Sign the coupon in the corner. 
Send letter or postal if you wish but 
coupon will do. But write now. 
If you have not sent your request 
for a catalog before, will you favor 
me by sending your name and ad¬ 
dress at once? Even if you do not 
want to borrow the phonograph 
until a little later, send for a 
catalog now. The catalog 
costs you absolutely 
nothing. Sign the 
coupon now. 
Lots of Fun 
Fun for the children, for the young folks, fun for the old folks, lots of fun and 
entertainment for every member of your family. 
No one can listen to the stirring music of the world’s greatest military bands, the 
popular “rag time" stunts, the monologist’s hits, the side-splitting minstrel jokes, the 
old love songs and the best sacred music—no one can listen to this clean, wholesome, 
instructive and varied entertainment without being impressed and delighted. I hink 
what an influence for good is good music. Think what an opportunity it is to be able 
to hear the world’s great singers in grand opera roles, singing which would cost you 
$5 and even $10 for a seat at the grand opera 
in big cities. Think what an ever ready re¬ 
source of entertainment and pleasure for 
your friends and guests in this talking ma¬ 
chine, this instrument which talks and sings 
and plays right in your own home. Surely 
the Edison phonograph is rightly called the 
treasure house of home entertainment. 
And look at these picture# of happy home 
scenes. See the delighted children troop in 
from the nursery as the music of one of 
Sousa’s thrilling marches rouses the martial 
spirit of Young America. See how proud 
father is of his “brave boys and girls." 
Every member of the family is enjoying the “play war” of the children. You can 
have just such scenes in your own home. 
How the old gentleman laughs. Grand¬ 
father has not heard such side - splitting 
jokes since he was a boy. All the best witti¬ 
cisms of the brightest and most clever 
black-face artists right in your own home— 
modern up-to-date jokes and slang. You 
make your own selections from the free list 
of 1,500 Edison gold moulded records. And 
in this list you will find some of the old love 
songs which grandfather sang to grand¬ 
mother in years gone by. Everything that 
is pure and clean and wholesome in enter¬ 
tainment is reproduced in Edison gold 
moulded records. 
And look at the happy family gathered around the blazing hearth. What better 
or more satisfactory pleasure for a long 
" i,. winter evening. Father and mother, grand- 
bjp Y> ||||„ father and grandmother—the dear old folks— 
fa jt'J and the young people, too, safe in their own 
home and exposed to no temptations—all the 
family bound together and enjoying the same 
pleasure, hearing the same songs and laugh- 
p,- if? I \V. W'Mt >.?/W ing at the same ludicrous stories as they come 
~8||r|| fSK;9| forth from Mr. Edison's great invention. 
HP? Don ’t y° u think you ought to allow your 
own family this pleasure, especially when 
you can do so without one cent of expense? 
I not only offer but consider it a privilego 
to lend you such a source of enjoyment. 
The latest style Edison Standard phonograph 
with our Parlor Grand Equipment added which I offer to lend you free is so different 
from the squeaking, scratching, rasping talking machines you have heard before that 1 
want to familiarize everyone with its charm, its simplicity, its perfect mechanism, 
and its tone quality. And there is no better way to familiarize everyone with this per¬ 
fect outfit than to lend it to the honorable and intelligent readers of this paper. All I 
ask in return for the loan is that you invite some of your friends to become familiar 
with the Genuine Edison Phonograph. 
c An< i f A n \ t\n Read my free loan offer on this page. Remember you 
OCRU lWi /A do not pay a cent. You enjoy an Edison phonograph In 
your own home free. And you can ship it back at my expense. Send for a free catalog now. 
F. K. BABSON, Edison Phonograph Distributers, 
Edison Building, Suite 3582, CHICAGO, ILL. 
Let Me 
Mr. Edison 
Q awc , "I want to see a 
• Phonograph i n 
every American Home. 
For the Phonograph, as 
you may know, is the wizard’s 
hobby and pet. He has worked 
and studied over it constantly 
until today it is a perfect musical 
instrument, just such a clean and 
wholesome home entertainer as 
the inventor’s genial, kindly nature 
would wish as a monument to his 
memory in years to come. 
this EDISON 
Phonograph 
Without 
Charge 
F. K. BABSON, 
Edison Phonograph 
Distributers 
