One Thousand Dollars 
(including $250.00 First Prize for a letter 
of not more than two hundred words) 
wm Explanations*^! ** “ The Reasons Why 
Z 
99 
is the Largest Mail-Order 
Seed Trade in the World 
The cash will be distributed as follows : 
First Prize, $250.00; Second Prize, $100.00; 
Third, Fourth and Fifth Prizes, $50.00 each; 
ten Sixth Prizes of $25.00 each and ten Seventh 
Prizes of $10.00 each, followed by thirty prizes 
of $5.00 each for the next best letters—making in all fifty-five prizes, amounting to one thousand dollars ($1000.00). Our friends, the editors of three most widely 
circulated, leading American agricultural and horticultural papers, have kindly consented to act as Judges. They are: W ilmer Atkinson, The Farm Journal t 
Philadelphia; H. W. Collingwood, The Rural New-Yorker, New York, and P. V. Collins, The Northwestern Agriculturist , Minneapolis, Minn. 
8®” For further particulars see page 173 of Burpee’s New Annual for 1911—mailed free on application. 
U 
The Burpee Business—a National Institution 
99 
The BURPEE BUILDINGS, PHILADELPHIA. Two other buildings to the south (including a double warehouse on \ork 
Avenue) are not shown in this illustration, The entrance to offices is now at number 48s North Fifth Street. Oui Ne\v 
"Daylight Addition'’ alone, with its separate Luncheon and Resting Rooms for men and women employees, has forty-two 
windows oti each floor —exclusive of doors and transoms. *$*>' The First Burpee Building (seven stories) was erected in 
1898 upon the site occupied by us since 1882. 
Reduced Facsimile of Front Cover 
Through wise advertising, splendid organizing 
ability and enterprise that knew no limitations,, the 
Burpee establishment has grown to be far more than 
a mere mail-order house. It is today a National 
Institution with a field and scope reaching beyond and 
above the county fair.— From Horticulture, Boston, 
Mass., May 7, 1910. 
Try to visit us during the winter or spring and doubtless you will be interested in viewing the 
various departments, beginning with the mail room, where the entire time of the Cashier, with six to 
nine willing helpers, is occupied in opening the mail alone. The letters and postal cards sometimes 
number more than eight thousand received in a single day! 
“ Let us talk together,” in our mutual interests—by an expenditure, on your part, of only one cent 
to mail postal card for 
Burpee’s New Annual for ipil 
“The Leading American Seed Catalog’’ 
THE Thirty-Fifth Anniversary edition of this popular 
‘‘Silent Salesman” tells the plain truth about the 
Best Seeds that can be Grown— as proved at our famous 
Fordhook Farms —the largest and most complete Trial 
Grounds in America. Handsomely bound with covers 
lithographed in nine colors, it also shows, painted from 
nature, on the six colored plates, lead¬ 
ing specialties in unequaled Vege¬ 
tables and most beautiful Flowers 
With hundreds of illustrations from 
photographs and carefully written 
descriptions it is A Safe Guide to 
success in the garden and should be 
consulted by every one who plants 
seeds, either for pleasure or profit. 
Tiie Burpee-Standard in Seeds is the highest it is 
possible to attain today—and yet we aim for still further 
betterment. Progress is our watchword! Planters, 
whether gardening for pleasure or profit, soon learn that 
“the best is the cheapest.” 
These three sentences convey the principal “reasons 
why ’’ The Burpee-Business grows steadily year after 
year. Shall we have the pleasure of serving you this 
season, or will you wait until importuned by some 
traveling salesman or storekeeper to buy other seeds 
claimed to be ‘ 'just as good as Burpee’s ?” You cannot get better seeds at any priced 
We supply seeds each season direct to more planters than do any other growers—and yet we employ 
no agents, nor do we send out drummers to solicit orders. We seek the trade, however, of all who 
realize that in seeds “The Best is the Cheapest.” We would be pleased to serve you and shall mail 
our complete catalog .free if you are willing to pay a fair price for Seeds of The Burpee-Quality. 
Shall we mail you a copy? If so, kindly name The Rural New-Yorker and write—TODAY! 
Sweet Peas 
W ITH our five farms in Pennsylvania, New Jersey, 
and California we have the largest, most com¬ 
plete trial grounds,—to “prove all things.” We were 
the first in America to grow “Spencers” and have 
to-day the choicest strains of these most magnificent, 
gigantic, new waved Sweet .Peas. Unlike seed gen¬ 
erally sold, our Re-Selected Stocks now come abso¬ 
lutely true to the superb “Spencer” type. 
SIX SUPERB “SPENCERS” 
O C we will mail one regular 
* packet each of Dainty 
Spencer, the new “picotee-edged" pink on white,— 
Mrs. Routzahn, apricot, suffused with rose,— Bea¬ 
trice Spencer, rich pink,— Othello Spencer, glossy 
deep maroon,— Asta Ohn, charming light lavender,— 
and Helen Lewis, bright orange-rose. 
These Six Superb Spencers are shown painted 
from nature and fully described on pages 110 and 111 
of Burpee’s Annual for 1911. Purchased separately 
they would cost 65 cts., but all six packets with 
Leaflet on Culture, will be mailed for only 25 cts.: 
five collections for $1.00. 
SIX “SUPERFINE” SPENCERS 
O C we will ma il one packet 
* VJl (30 to 40 seeds) each of 
Burpee’s King Edward Spencer, the grandest scarlet, 
—Apple Blossom Spencer, rose and pink,— Burpee’s 
White Spencer, largest waved white,— Florence 
Morse Spencer, light pink,— Burpee’s Primrose' Spen¬ 
cer, and a large packet (80 to 90 seeds) of Burpee’s 
Best Blend for 1911 of Superb Spencer Seedlings. 
Leaflet on Culture is sent with each Collection. 
FIVE NEW “SPENCERS” 
OC we will mail one regular 
* Ol packet each of Burpee’s 
Queen Victoria Spencer, primrose, flushed flesh,— 
Constance Oliver, rich rose on cream,— Burpee’s 
Aurora Spencer, bright orange-salmon, flaked,—M rs. 
C. W. Breadmore, pink edged on cream,—and Ten¬ 
nant Spencer, deep heliotrope. 
buys any One of the above Three 
Collections. Any Five Collections 
for One Dollar and mailed to different addresses if 
so ordered. 
we will mail any Two of 
the above Collections to¬ 
gether with a 15 ct. pkt. (20 seeds) of the lovely new 
Mrs. Hugh Dickson. 
The above are in regular retail packets, (costing 10 cts. and is 
cts. each) and all of the choicest stocks—seed grown on our Flora- 
dale Farm, Lompoc, California. 
We have a double purpose in making this Special Offer 
for 1911—to introduce the True “Spencers” to thousands who 
do not yet know their rare beauty, and to prove the superiority of 
Burpee’s Selected Strains. 
we will mail all Three Col¬ 
lections neatly boxed, and 
also one regular packet each of Mrs. Hugh Dickson, 
Florence Nightingale, Countess Spencer, George 
Herbert, and Marie Corelli,— making in all Twenty- 
Two True Spencers. You can order all these as 
Burpee’s Dollar Box of Spencers. Name The Rural 
New-Yorker and, with the Box, we will send free our 
complete new book, Sweet Peas Up-to-Date. 
F or 50 Cts. 
For $1.00 
W. Atlee Burpee 6 Co., Burpee Buildings, Philadelphia, Pa. 
