452 
<rHEO KUKAt NEW-YORKER 
March 30, 1912. 
Economy 
Skimming Challenge 
We will give $1,000 in gold 
to the separator manufacturer 
who can produce a machine that 
will outskim the Economy Chief. 
We make this challenge to the 
makers of ANY AND EVERY 
OTHER SEPARATOR in the 
United States. We have tested 
them all and we know the facts. 
This great sweeping challenge 
has been advertised for years 
and has never yet been accepted. 
A 
Separator 
Offer Without a 
Parallel 
Think of it! Only $27.65, full and complete 
purchase price for the Big Economy Chief Cream 
Separator, a big, strong, durable separator just 
exactly as shown in this picture and absolutely 
proven by expert tests and thousands of testi¬ 
monials to be the closest skimming, easiest turning 
and most durable cream separator ever put on 
the market. This is our wonderful, brand new 
1912 model, equipped with our marvelous pat¬ 
ented purifying and aerating bowl and the 
celebrated double opposed disc system. A 
regular $70.00 big business cream separator for 
only $27.65, and with a capacity of 300 pounds 
an hour, and covered by our guarantee for twenty years . 
Direct From the Factory 
That is the reason why you get the biggest and 
finest cream separator ever manufactured at the lowest 
price ever quoted. No agents’ commissions for you to 
pay; no jobbers’ profits; no extra dealers’profits; no so 
called factory distributers’ profits. You pay only the 
rock bottom price based on scientific management and 
direct selling. You actually pay less than the dealer, 
less even than the jobber. Your order is filled direct 
from the largest and most completely equipped cream 
separator factory in the world. 
We actually save you from $40.00 to $50.00 
on any capacity machine you want. For in¬ 
stance, a 400-pound per hour capacity separator 
for only $34.90; a 600-pound per hour capac¬ 
ity machine for only $42.35. Big, massive, 
close skimming separators for even less 
money than others charge for small machines. 
You Can Buy on Sixty Days’ Trial 
We will positively ship you the Economy Chief Cream Separator on sixty days* trial. We Want you to give this 
separator sixty days’ good hard test on your farm before you decide to keep it. Compare it with any and all of 
the overpriced machines you can find around. Try it on warm milk, cold milk, new, mixed or stale milk. It makes 
no difference. Then, after two whole months’ trial, if you are not absolutely convinced that the Economy Chief is the 
greatest cream separator you ever saw at any price, simply return it to us and it won’t cost you a penny. We 
will even pay the freight charges both ways if you return it. And remember, if you decide to keep it, we guarantee 
it for twenty years. 
Your Old Separator Taken in Exchange 
If you have an old cream separator of any make whatsoever that is out of repair, hard to run or 
will not run at all, we will take it off your hands as part payment for a brand new 1912 model Economy 
Chief. You can’t afford to neglect this opportunity. The chances are that your old, poor running 
separator is wasting enougn cream for you to pay for our wonderful Economy Chief in three months’ time. 
We’ll take this old machine off your hands, no matter what make it is, and furthermore we will make 
you a good liberal and fair proposition. 
Send This Coupon Today for the 
Economy Chief Book 
No. 66R83, 
Do it now. Simply fill in this coupon and mail it 
to us at once, today, and we will promptly send you, 
free and postpaid, our beautiful 1912 Economy Chief 
Cream Separator Book No. 66R83> the most com¬ 
plete and richly illustrated cream separator book ever 
printed, showing all sizes of the Economy Chief, 
explaining in detail our special bargain prices and 
sixty days’ trial. Simply send coupon or use postal. 
COUPON. 
CREAM SEPARATOR BOOK. 
Scars, Roebuck and Co., Chicago, Ill. 
Gentlemen:—Please send me at once, free and postpaid, your beautiful 1912 
Economy Chief Separator Book No 66Rb3 and full details and particulars of your 
Special Prices and Sixty Days’ Trial. 
g Postoffice 
It F. D. No- 
State 
P. O. Box No.. 
.Street and No._ 
Sears, Roebuck and Co., Chicago |*. 
Art you interested in our Exchange Offer? Please answer yes or no. 
