Model “ 69 T ” Completely Equipped 
Self Starter 
30 Horsepower 
5-‘Passenger Touring Car 
I 1 0-inch Wheel Base 
Timken Bearings 
Center Control 
Warner Speedometer 
Remy Magneto 
Prestolite Tank 
Mohair Top and Boot 
Clear Vision Wind 
Shield 
In 24 Hours the Demand for This Car 
Was* Greater Than Our Annual Supply 
AND yet we are shipping better than 150 cars a day. Think 
of it! Nearly 1000 cars a week, and still the public re- 
/—fused to be satisfied. We could ship 500 cars a day and 
^ at that we could not wipe out our immediate orders. 
But 150 a day is the very best we can do just now. 
That is our present production limit. Later on when our new 
factories are swung into working operation we can improve this 
condition ; for this season we will make 40,000 Overlands, which 
nearly doubles our production of the season that just closed. 
We announced this car to the general public the latter part 
of last month. The instantaneous effect took our breath away. 
Inside of twenty-four hours we heard from practically every 
corner of the globe. It seemed to jar the entire automobile 
universe. Cables from abroad were almost as thick as American 
telegrams. Distributors, dealers and the appreciative motor buying 
public alike, telephoned, wired, wrote and traveled from every 
direction. Our headquarters in Toledo were swamped with 
requests demands and threats. Everybody wanted a Model 69 
at the same time. Nothing could curb the demand. We simply 
had to close our doors and ears to the riot and allot the cars as 
best we could. 
This car took the country by storm. The very fact that 
a car of this size and power, a car of this magnificence, strength 
and comfort, a car so fully equipped with the very best of every¬ 
thing, could be had for $985 was beyond all belief. 
Everyone said “ Why that car is identical with lots of 
$1,200 and $1,500 cars I have seen.” And so it is. 
The self-starter, big wheel base, powerful motor, rugged 
rear system, the unusually large brakes, the beautiful finish, rich 
upholstery, and the complete equipment, which includes practi¬ 
cally everything made for an automobile, are specifications that 
square up with cars that cost twenty and thirty per cent more 
money. These specifications are all $1200 specifications. 
Then there is the cold rolled pressed steel frame, the se¬ 
lective transmission—three speeds forward and reverse, fitted 
with annular bearings; the well known Remy magneto; the 
I section drop forged front axle which is forged in one heat and 
is fitted with the famous Timken bearings ; the three quarter 
floating rear axle fitted with Hyatt bearings. This car is finished 
in that superb Overland blue with gray wheels, trimmed in 
black and nickel plate, making a most striking and stylish car 
of rich design. You cannot duplicate this car from any other 
maker for less than $1200 and some want $1500. 
We have but one suggestion to make. Get your 69” or¬ 
der in early. Don’t delay, put off or stall. Just get busy. If you 
want to enjoy your automobile this fall you will have to step 
pretty lively. “ First come first served,” is an old expression but 
it fits. The demand right now is treble the supply. We never 
in the wide world will be able to catch up with the orders, so if 
you want one of these world’s record cars, act quick. 
Get in touch with our dealer in your locality. If you can¬ 
not find him, wire us. There are over 2000 of them delivering 
these cars right and left just as fast as we can ship them. Don’t 
you get left. 
Write us for a catalogue describing this model—the car that 
broke all preceding automobile values. Please ask for Book J79. 
The Willys-Overland Company, Toledo, Ohio 
