FRANK 
FERTILIZERS 
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Have Been Raising the Standard of Excellence for Over Fifty-five Years— 
Character in Fertilizers 
There is character in fertilizers just as there is in people. 
There is value in fertilizers beyond that shown by mere statements of 
chemical analysis. 
No truer words in regard to the character and value of fertilizers 
were ever written than thosQ of late Director Vorhees of the New Jersey 
Experiment Station:—“The Value of a Fertilizer to the Farmer Depends 
Not so Much Upon What is Paid For It, as Upon the Character of the 
Materials Used to Make It.” 
GRAND SWEEPSTAKES TROPHY 
($750.00 Sterling Silver Cup) 
FOR 
Best State Exhibit of Potatoes 
AT THE 
NEW YORK LAND SHOW, 1912 
WON BY 
THE E. L. CLEVELAND COMPANY 
User, of E. FRANK COE FERTILIZERS 
HOULTON, ME. 
A cut price in fertilizers does not 
mean a bargain. 
“It is not invariably the case, but 
usually the fertilizer which is offered 
at the lowest price per ton is, measured 
by plant food efficiency, the most ex¬ 
pensive; and the high grade fertilisers, 
those which are sold at the highest 
prices per ton, are usually much better 
zvorth the money that they cost than 
are the low grade fertilisers.” (Prof. 
Wm. P. Brooks, Director of the Massa¬ 
chusetts Agricultural Experiment Sta¬ 
tion.) 
When my home is established all agents who approach me 
with their propositions will be asked this question : “Have 
your wares received the stamp of approval of The Rural New- 
Yorker?” If it cannot be answered satisfactorily no business 
will be done. w. m. 
Portland, Oregon. 
We find that this is coming to be a common senti¬ 
ment among our readers. Thousands of people use 
that rule in buying, and are quite willing to tell all 
concerned why they do it. The subscriber stands first 
with us. He is the most necessary part of the busi¬ 
ness, for he represents the foundation of it all, and 
his rights should come first. The legitimate adver¬ 
tiser, who is doing a solid and enduring business, 
knows that this is right. In the mean competition 
with inferior goods or sharp practice his best protec¬ 
tion lies in dealing with people who have adopted 
some standard or test for reputation, 
Editorial from the RURAL NEW-YORKER of Feb¬ 
ruary 15, 1913. 
“The difference between Intensive 
Farming and Ordinary Farming is the 
difference between full ears and nubbins, 
bumper crops and lean crops, progress 
and poverty; in truth, between Success 
and Failure. 
“The men who take an acre of 
ground, increase its productiveness until 
it pays a dividend—these are Intensive 
Farmers. For such are the rewards of 
agriculture.” (H. H. Charles.) 
“On the other hand, there are farm¬ 
ers opposed to the use of Fertilizers, 
who do not produce enough to pay for 
the seed and labor of fitting the ground 
and caring for the crop, when by judi¬ 
cious use of Fertilizers the operations 
might be conducted at a profit.” (Prof. 
Andrew J. Patten, Michigan Experiment 
Station.) 
When E. FRANK COE FERTILIZERS were first manufactured 
the fundamental ideas were High Character of Materials and Full 
Value to the User . 
For over fifty-five years these ideas have been lived up to, with the result that 
E. FRANK COE FERTILIZERS are being bought and used by thousands of suc¬ 
cessful business farmers who prefer them because of their superior crop producing 
power. 
Naturally, E. FRANK COE FERTILIZERS have received the “Stamp of Approval ’’ 
from The Rural New-Yorker, referred to in the able editorial reprinted here. 
In short, the makers of E. FRANK COE FERTILIZERS have been far-sighted 
enough to understand that a permanent business can be developed and maintained 
only through the prosperity and welfare of their customers. 
You can be sure that when E. FRANK COE FERTILIZERS come to you they em¬ 
body the experience of over fifty-five years in fertilizer making together with every 
improvement in the preparation of plant food that modern science can command. 
If you think you would like to handle a line of fertilizers made and sold on “square 
deal” principles write to us. Tell us what crops you raise, what fertilizer you are 
using, and don’t forget to mention The Rural New-Yorker. Perhaps you would 
like one of our handsome calendars or a copy of Whittier’s “Corn Song” set to 
music. Yours for the asking while they last. 
THE EASTERN APPLE TROPHY 
($750.00 Prize Cup) 
WON BY 
MR. THOMAS W. STECK of Opequen, Va. 
with COE-MORTIMER FERTILIZERS 
AT THE 
NEW YORK LAND SHOW, 1912 
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The Coe-Mortimer Company, 51 Chambers St., New York City 
