STUDEBAKER 
oee our Dealer or write us 
New York City 
Minneapolis, Minn. 
Chicago, Ill. Dallas, Tex. 
Salt Lake City, Utah 
South Bend, 
Kansas City, Mo. Denver, ( 
San Francisco, Cal. Portland, 
‘Yes, the roads are bad 
but we’ll get through all 
right, we both drive Studebaker wagons.’* 
And it’s safe to say that any 
wagon built by Studebaker will always 
get through a day’s work, never mind 
what conditions may be. 
“After a reputation earned by half 
a century of honest wagon building, 
Studebaker wouldn’t dare sell us a 
wagon that wasn’t right, and that 
wouldn’t stand up to its work. 
“Studebaker isn’t like some of. the new 
concerns that get together a few dollars and 
decide to go into the wagon business. Stude¬ 
baker has been building wagons for years and 
years, and building a reputation at the same 
time. 
“And that good name and reputation is 
the biggest asset Studebaker has. It is worth 
the price of thousands of wagons, and they 
are not going to jeopardize the confidence we 
have in them by letting one poorly built wagon 
leave the factory. 
“That’s the reason Studebaker doesn’t 
try to put out a cheap wagon. The few dol¬ 
lars saved wouldn't commence to pay them 
for the loss of a man’s confidence, and it is also 
the reason that they don’t try to meet cheap 
. competition. ‘Let some other fellow build the 
cheap wagons’ they say, Studebaker wagons 
are built to last. 
Have you ever noticed the number of 
wagon factories that spring up, all over the 
country, do business for a year or so and then 
die out nobody knows where they go. 
“But Studebaker built wagons for our 
grandfathers and they’ll be building wagons 
for our grandchildren. It’s an old, old house 
and a good one to tie up to. 
“And Studebaker not only builds farm 
wagons, but they make mighty good harness 
to fit every vehicle they sell, and for any sized 
horse —and the harness is just as well made 
as the wagons. The Studebaker name is on 
it and the Studebaker name means a lot on 
a set of harness. 
StudeDaker also builds business wagons, 
surreys, dump wagons, sprinklers and 
sweepers, and every year they put out thou¬ 
sands of automobiles. I am told they will 
manufacture, and sell, 50,000 automobiles 
this year. 
“And just because I have confidence in 
anything that the Studebakers put out is the 
reason I drive a Studebaker wagon, and al¬ 
ways will, and that’s why I say, ‘No matter 
how rough the roads may be we’ll Dull 
through.’ ” P 
