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THE RURAL NEW-YORKER 
April 12, 1913. 
A FIGHT 
TO THE FINISH! 
Retail Dealers Declare War on Manufacturers Outlet Co., 
Who Retaliate By Making Another Big Cut in Prices 
Hundreds of Articles Now Selling 
At Less Than Actual Cost of Making 
Retail dealers all over the country are up 
in arms against us. They say we have no right 
to sell goods to the public at prices such as we 
quote in our latest Book of Bargains. 
Many of these retail dealers have openly threat¬ 
ened to get our “scalp”—to put us out of busi¬ 
ness. They may do it, but in the meanwhile the 
public will get some mighty fine bargains. 
We have never said one unkind word against 
retail dealers. We have never discriminated 
against them. We have been square with them, 
making them just as low prices as possible. But 
we never promised not to sell direct to the pub¬ 
lic, and we never will make such a promise. 
Our prices are the same to one and all. Whether 
a man is merchant, banker, farmer, lawer, preacher 
or anything else, he can have the benefit of our 
low prices. 
Forced Into the FijJht 
We did not start this Price War. 
But now that it is started we do not intend to 
let retail dealers impose upon us. 
. We have decided to take the Bull by the Horns, 
and, as a first move in that direction, we offer 
the following almost unbelievable Bargains. 
On some of these things we barely make ex¬ 
penses. It is more as a matter of pride than profit 
that we offer such low prices. 
We Sell No ‘‘Seconds” 
None of our goods are “seconds” or shelf-worn 
merchandise. No “left-overs” from sheriffs’ or 
receivers’ sales. All brand new, first-quality 
goods, and guaranteed so. 
These goods were turned over to us by over¬ 
stocked manufacturers in need of ready cash. In 
many cases they are priced below factory cost. 
1,000 Bargains 
These bargains number close to 1,000. 
They include almost everything one could want 
in Building Materials and things for the home. 
If what you want is not mentioned on this page, 
just remember that only about one-fortieth of our 
Bargains are here shown. 
Send for our latest Book, so as to have our 
complete, revised, up-to-date Bargain List. The 
Book is free. 
Roofing —5,200 rolls 1-ply Roofing Remnants, 
only 59c per 108 square feet; 2-ply, 83c per 108 
square feet. This Roofing is guaranteed to resist 
fire, water, snow, heat, cold and acid. Nails and 
cement free. Easy to put on. You don’t need to 
hire a mechanic to do the job. 
Paint —600 gallons of a famous make. $1.06 per 
gallon if bought in 5-gallon kits. Best quality 
Barn Paint, 78c. This paint covers more square 
feet, surface for surface, per gallon than any other. 
Brushes— 825 flat Paint Brushes, genuine Chi¬ 
nese bristles, 2x2^ inches, each 11c. 
Wall Board —50,000 feet genuine Buffalo Wall 
Board at $2.35 per 108 square feet. Twice as 
cheap as lath and plaster, four times as easy to put 
on. Anybody can do the work. No waiting for it 
to dry before putting on. Never chips, cracks or 
checks like plastering. Fire-proof, sound-proof, 
rat-proof and mouse-proof. Warmer than lath 
and plaster. Unaffected by weather conditions. 
Fencing— 15,000 rods of the Best Open-Hearth 
Crimped Steel Wire, heavily galvanized. Won’t 
peel or flake. Specially tempered. Tough, springy, 
elastic and not brittle. Extra hardened line wires. 
Always stiff and tight. Cattle Fence, 18j4c per 
rod; Hog Fence, 19^0 per rod; Steel Eastern 
Farm Fence, 23^c per rod. 
Rubber Shingles —Made of the best felt and 
asphalt. Crates containing 100 square feet, with 
nails and cement, $2.15 per crate. 
Floor Varnish —Durable; will not turn white 
under repeated washings; $1.70 per gallon. 
Outside Spar Varnish —High grade, for use 
where an A-No. 1 varnish is required; $2.25 per 
gallon. 
Sanitary Laundry Tubs —Made of best cement 
and crushed stone, with metal rim, $3.75. 
Saws —The “Outlet Special” is warranted; 
made of fine tempered steel; 39c each. 
Alarm Clocks— Nickel-plated, 6}4 inches high 
by 4^ inches wide, 75c. 
Stock and Die Set —Armstrong pattern Stock 
and Die Set, will thread pipe from ^-in. to 1-in., 
with half the effort needed on other styles, $3.20. 
Hand Cultivator— Heavy 5-prong; prongs are 
made of the best spring steel; 78c each. 
Hand Sprayer —Buffalo King, with suction 
pipe strainer, large churn-dash agitator, 10-foot 
lead of hose and improved brass nozzle, only $7.25. 
Kitchen Sinks — Genuine enameled, 16x24 
inches to 20x30 inches, $2.50. 
Anvils— Buffalo all-steel; all weights up to 200 
pounds; per pound, 8}4c. 
Bench Vises —Buffalo Gem, $2.38. 
Agricultural Forges —For rivet heating and 
light repair work, $4.05. 
Padlocks — 24 dozen Rugby pattern Padlocks, 
automatic self-locking, spring shackled, nickel- 
plated, with two keys; our price per padlock, 10c. 
Pumps— Extra heavy reinforced iron Pitcher 
Spout Pumps, for wells as deep as 25 feet. Our 
price on one of these pumps is $1. 
Bath Tubs —Complete Bathroom Outfit, best 
steel, 5l4-foot tub, beautifully trimmed, with 
water heater. No plumbing is needed to 
install this. Our price for complete outfit, $14. 
Wire Stretchers— 82 Little Giant Tackle 
Block Wire Stretchers, self-operating, can 
also be used as a hoist, 82c. 
Sanitary Bed Couches —With non-sag¬ 
ging, non-rustable link fabric spring, guar - 
anteed for 35 years , only $3.45. 
Sugar and Creamer — Made of the 
finest cut glass, with attractive French 
star cutting, only $1.98. 
Welded Steel Bed— Heavy continu¬ 
ous post, full size, guaranteed for 35 
years; can be finished in green, blue, 
pink or white; $3.45. 
Dining Table —Square oak Exten¬ 
sion, 42 in. wide, 5 ft. long, $5.10. 
Chiffonier —Seasoned selected 
oak, finished in gloss golden oak, 3 
large drawers, genuine French bev¬ 
eled mirror 12x20 in., weight 105 
lbs., our price $5.25. Only 45 left. 
Rugs — 350 seamless Tapestry 
Rugs, one piece, guaranteed finest 
quality, 6x9 ft., $5.75; 9x12 ft., $11.25. 
Combination Bed — Iron Bed 
and all-steel Spring and felt-top Mat¬ 
tress—all for $8.75. Guaranteed 35 years. 
Heavy continuous 11-16 in. post, full-sized iron 
bed, with five heavy spindles, finished white, blue, pink or 
green. Sanitary vermin-proof all-steel spring and 5'A-ia 
heavy fibre mattress with selected felt top, complete for $8.75, 
This Special Sale 
Includes 
L 
Lumber, Millwork, Windows, Doors, Roof¬ 
ing (Tarred, Rubber, Corrugated Steel), 
Steel Brick Siding, Pipes and Fittings, Boil¬ 
ers, Hardware Supplies, Furniture, Rug's, 
Curtains, Washing Machines, Plumbing Out¬ 
fits, Ladies’ and Men’s Rainproof Coats, 
Kitchen Utensils, ’ Kitchen Cabinets, Milk 
Cans, Iron Wheels, Wickless Blue Flame 
Kerosene Oil Stoves. 
Nearly 1,000 more such 
bargains in our new Book. 
Write for it. 
WRITE! 
Now is the time to buy— while the 
Fight with Retail Dealers is on; while 
prices are at the lowest ebb in 25 years , 
on high-grade merchandise. 
WRITE US. Send the coupon below, 
or even a postal will do. You can’t af¬ 
ford to miss this great opportunity to 
save big money. The Book 
will come by return 
mail. 
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This Brings 1,000 Bargains 
The Manufacturers Outlet Co. 
Dept. 113, Buffalo, N. Y. 
Send me your new Book of 1,000 Bargains and 
keep me posted from time to time as you get more 
goods at Bargain Prices. 
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