1913. 
THE RURAL NEW-YORKER 
no© 
Fight Started on Manufacturers Outlet Co. 
Reaches Sensational Climax This Month 
WE ARE NOW SELLING MANY GOODS FOR 
LESS THAN ACTUAL COST OF MAKING! 
Competitors Stirred Up 
a Hornets’ Nest! 
I f competitors had realized our ability to fight 
back they would never have started this Price W ar. 
But they stirred up a hornets’ nest when they 
attacked the Manufacturers Outlet Co. of Buffalo. 
Foe months this fight has been going on. 
hverv effort to prevent us from selling direct to 
the public has been met by another big cut in 
prices. 
And our present offer of goods at the cost of 
making brings the great fight to a climax. 
Everyone must admit that our methods are 
absolutely fair. We fight right out in the open. 
We have not discriminated against dealers, they 
can get in at these bargain prices. 
But it is utterly useless for them to ask for prices 
a penny less than quoted to everybody in our catalog. 
Our Profits Cut 
to 4c on the $1.00 
The great Price War sale we are now starting is 
the sensation of the mercantile world. We have 
cut our profits to 4 cents on the dollar. 
And just remember that this 4 cents profit is 
based on goods bought at sacrifice prices from over¬ 
stocked manufacturers. This brings the price to 
consumers down to less than the cost of making. 
On $100 worth of goods we make only $4 profit. 
We must sell enormous quantities of goods to 
keep this business going. 
We’ll Stand By 
Our Guns! 
This is a fight to the finish. We’re going to stick 
by our guns. Whether we make or lose money is 
not the question. If we lose, we propose to go 
down with colors fiying. 
But so long as the public which believes in fair 
play stays with us, no one can down us. 
New Catalog Fires 
Broadside of Bargains 
Our big new Book of Bargains announcing new 
low prices, hundreds below actual cost of making 
the goods, is now ready for the mails. 
It offers the most sensational bargains in brand 
new, high-grade merchandise of guaranteed qual¬ 
ity ever offered the buying public. 
A veritable bombardment of bargains in Furni¬ 
ture, Furnaces, Stoves, Rugs, Curtains, Hardware 
Supplies, Lumber, Millwork, Kitchen Utensils, 
Plumbing Outfits, Trunks, Harness, Carriages, 
Dry Goods, Baby Carriages, Cigars, Raincoats, and 
in fact everything sold by retail dealers. 
Sample Offers— 
HERE THEY COME! 
Roofing- -10,000 rolls 1-ply Rubber Remnants, 
only 59c per 108 square feet. 2-ply 83e per 108 
square feet. This roofing is guaranteed to resist 
fire, water, snow, heat, cold and acid. Nails and 
cement free, easy to put on, you don’t need to hire 
a mechanic to do the job. 
Paint— 500 gallons of the paint that covers. Only 
$1.06 per gallon when bought in five-gallon cans. Best 
quality barn paint 78c. Thispaint covers more square 
leet surface for surface per gallon than any other. 
Brushes —5,000 paint and varnish brushes at cost. 
Genuine Chinese bristle 2x.2}z flat paint brush 11c. 
Wall Board —50,000 feet genuine Buffalo Wall 
Board at $2.35 per 100 square feet. Twice as cheap 
as lath and piaster, four times as easy to put on. 
Anybody can do the work. No waiting for it to dry 
before putting on. Never chips, cracks or checks 
like plastering. Fire-proof, sound-proof, rat-proof 
and mouse-proof. Warmer than lath and plaster. 
Unaffected by weather conditions. 
Fencing — Don’t miss this wire fencing sale. 
50,000 rods of open hearth crimped steel wire fencing. 
The kind with patent knot. Heavily galvanized, 
won’t peel or flake. Extra hardened line wires, 
always stiff and tight. A 10-wire 47-inch high field 
fence only 22c per rod. Heavy hog fence 17c per 
rod, and other sizes at bargain prices. 
Rubber Shingles— The latest thing in ready 
roofing. Made of wool felt and pure asphalt. Crates 
containing 100 sq. feet with nails and cement, $2.15. 
Plumbing —Everything in thesanitary plumbing 
line—bath tubs, lavatories, closets and fittings. Get 
our complete plans for installing without the need 
of an experienced mechanic. 
Bed Combination —Consisting of guaranteed 
iron bed, heavily enameled, vermin-proof all iron 
spring and soft top mattress only $8.75. 
White Enameled Iron Bed— Made of the 
best welded steel tubing, full size $3.45. 
Rugs— The very best seamless Brusselslrugs in 
one piece, 6x9, $5.75, 9x12, $11.25. 
Stock and Die Set —Armstrong pattern Stock 
and Die Set, will thread pipe from '/$ inch to 1 inch, 
with half the effort needed on other styles, $3.20. 
Bench Vises —Heavy iron vises only $2.3S. 
Saws —The Outlet Special, warranted, only 39c. 
Agricultural Forges— For rivet heating and 
light repair work, $4.05. 
Anvils —Buffalo all-steel; all weights up to 200 
pounds; per pound, 8^c. 
Pianos —300 of the finest pianos made have been 
given us for quick sales. A Cabinet Grand only $126.25. 
Furs —A large over-stock of the latest styles in 
fur pieces have been turned over to us to sell quick. 
Only 100 pieces left. 
Dining Table —Square oak extension, 42 inches 
wide, 6 feet long, $5.10. 
Chilfonier —Seasoned selected oak, finished in 
gloss golden oak, 3 large drawers, genuine French 
beveled mirror 12x20 inches, weight 105 lbs., our 
price $5.25. Only 45 left. 
Silverware —Several lines of the very best sil¬ 
verware manufactured are offered at prices that 
will save you money. Write at once before the best 
patterns are sold. 
Trunks and Bags— A complete line of travel¬ 
ers’ supplies in our new book save you 50 per cent. 
Suit cases, bags and trunks. 
Rubber Boots —The very best line rubber boots 
manufactured, in every style. These boots will out¬ 
last others 2 to 1. 
Harness —The Quality harness offered in our 
Book of Bargains is very fine, much better than the 
usual kind for buggy, wagon and farm. 
Washing Machine —50 high speed washers 
for power or hand. All top gears enclosed, easy to 
run and washes perfectly, only $8.45. 
Base Burners— Large 15 in. fire pot heaterwith 
all the latest improvements, well nickled, only $24.75. 
Cut Glass —For holiday gifts. Finest cutting. 
Sugar and Creamer, $1.98. Seven-piece water set, 
$5.50. Heavy 8-inch bowl, $2.48. 
The Manufacturers Outlet Co. 
Dept. 231, BuHalo, N. Y. 
Parlor Tables —Solid oak center tables with 24x24 
inch top and turned legs, $1.48. 
Roekers — Beautiful, upholstered Buffalo Leather 
Rockers with spring edge, 37 inches high, $7.00. 
Everything Illustrated 
and Described iii/A 
Our Big Book \ f O 
of Bargains \ ■ ® 1 itv 
Free '\* 0r 
Book 
day 
It’S 
A Gatling 
Gun of Big 
Bargains! 
| The Manufacturers Outlet Co. 
^ Dept. 231, Buffalo, N.Y. ^ 
^ Send me your new complete illustrated ^ 
| BOOK OF BARGAINS | 
i free | 
Name_ | 
| . . | 
| R. F. D-State.... I 
