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READ THIS CHALLENGE OFFER 
on the ECONOMY CHIEF CREAM SEPARATOR 
We believe the Economy Chief is the best and most satisfactory cream separator on the 
market today, regardless of price. We believe it to be the best in design, the closest skimming, the 
easiest running, the quickest cleaning; in short, the greatest separator value that money can buy. 
We have absolute confidence in the Economy Chief and we want every owner of cows to share this 
confidence with us. We want everyone interested in buying a cream separator to have an oppor¬ 
tunity to find out for himselfwhich is the best machine, which is THE SEPARATOR TO BUY. 
HERE IS OUR CHALLENGE OFFER 
Deposit in your local bank the price of the Economy Chief Cream Separator you 
want to try, or 
Send us a letter of reference from your banker stating that you are a reliable person; then 
We will ship to you at once, freight prepaid, the separator you order, with the under¬ 
standing that you are to set it up and try it on your farm for sixty days. Give it the 
hardest kind of a test; if possible try it alongside some other well known standard make, 
such as the Empire, United States or De Laval. Compare our machine in actual opera¬ 
tion with any other. Note the amount of cream you get from each. Compare ease of 
running, time consumed in cleaning, and make any other comparisons you can think of. 
Never mind about the price; what you want from a cream separator is CREAM. If any 
other machine selling even as high as $ 85.00 or $ 90.00 will do better work, will skim 
closer, will give better satisfaction than our Economy Chief at $ 42 . 50 , our advice to you 
is, buy the other machine and send ours back. 
Note the Reduced Prices for 1910 
WE RECOMMEND THE BIG 600 -POUND SIZE 
No. 23T51 New 1910 Economy Chief. Capacity, ^*0*7 
250 to 300 pounds, or 120 to 145 quarts per | # 
hour. Price reduced to. * 
No. 23T52 New 1910 Economy Chief. Capacity, 
350 to 400 pounds, or 170 to 195 quarts per < < V|| 
hour. Price reduced to. 
No. 23T54 New 1910 Economy Chief. Capacity, JO p*/\ 
600 pounds, or about 290 quarts per hour. A / k(l 
Price reduced to...’ “fc*iwv 
When you have finished your sixty-day test, if you are 
perfectly satisfied that you have the best separator on the 
market, write us saying that you want to keep the 
machine, and we will send you a bill for your separator 
and the freight charges we paid on it. 
If at the end of sixty days you are not satisfied that 
the Economy Chief is the world’s best separator, you don’t 
need to even tell us the reason for your dissatisfaction unless 
you wish to; just drop us a line saying you don’t want the 
machine. We will then send you a return address card to 
tack on the box and we will pay you for your time and 
trouble in making the test, setting up the machine, 
repacking it and hauling back to the station. You set 
your own price. We don’t want you to lose one 
penny in trying out the Economy Chief for sixty days. 
If you want to send cash with your order, as most of our customers do, you won’t lose any 
of the benefit of the above CHALLENGE OFFER, for if at the end of sixty days you decide 
you don’t want the machine, if you think after a sixty days’ trial you can get along just as well 
without a separator, or if you have seen a separator in operation giving better results than the 
Economy Chief, just send it back at our expense, tell us how much we owe you for freight charges, 
hauling from and to the station, setting up and repacking, and we will promptly send you every cent 
of the purchase price, plus your bill. 
This Is Our Challenge Offer and Our Whole 
Cream Separator Proposition! 
FILL OUT THIS SPECIAL ORDER BLANK 
CASH WITH ORDER. 
If you are enclosing the full price, simply write the amount In thl3 sauare. 
CASH IN BANK. 
If you have deposited the purchase price of the separator with your local banker, 
make an X mark in tills sauare and enclose your certificate of deposit properly 
made out and signed by your bank. 
BANK REFERENCE. 
If you prefer not to send us the mopey, or to hold It in the bank subject to our order, 
make an X mark in this square and enclose la letter of reference signed by your 
banker, telling us that you are a responsible property owner. 
FREE DAIRY GUIDE. 
Nearly 'everybody has a copy of our big General Catalog 'or our Cream Separator 
Catalog, but If you have not and want more information before ordering, make an 
X mark in this space. 
Name ■ 
Postoffice 
R. F. D. No.. 
-State- 
P. O. Box No. 
Rural New Yorker 
-Street and No.- 
Please write plainly and carefully. 
We think our Economy Chief Separator is the best 
machine in the world. We want to sell you an Economy Chief 
if you think the same as we do, not otherwise, and we 
make this challenge offer to give you a chance to find out 
all about the Economy Chief at our expense and to prove 
our confidence in our own machine. 
IF THE MAKER OF ANY OTHER CREAM 
SEPARATOR IN THE WORLD BELIEVES 
IN HIS MACHINE AS WE BELIEVE IN 
OURS, LET HIM MAKE YOU THE SAME 
PROPOSITION WE DO. 
That's all! 
SEARS, ROEBUCK AND CO., CHICAGO 
