1914. 
THE) RURAL NEW-YORKER 
3o9 
Two Generations of Black’s Trees 
E XPERIENCE GIVES OPPORTUNITY TO LEARN, a determina¬ 
tion to excel, a love for the work together with experience is a pow¬ 
erful combination destined to give the very best results. 
Nowhere in the industrial world has the purchaser of a product more 
at stake than the planter of 
Nursery Stock 
t- ' 
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Of 
When the VILLAGE NURSERIES send you nursery stock it is 
backed up by two generations of experienced nurserymen and fruit grow¬ 
ers. Jos. IT. Black, with his fifty-five years of active participation in his 
chosen life work, who as a mere lad showed his love for and devotion to 
its greatest advancement by inventing the first tree digger ever used in 
a nursery and by budding twice the number of trees of the average work¬ 
man of that time. His son's first memories were of trees and plants, dis¬ 
cussions of varieties and best methods of growing, budding, grafting, 
digging, grading and packing. He was the first to beat his father bud¬ 
ding, doing it at the age of sixteen, his record of 8-0 trees in one hour and 
3,500 for five hours has never been equalled. 
These men have always been trying to grow the very best possible trees, giving 
or stock but such as they positively know would be best suited to the planter, 
back of every tree shipped 
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NOTICE THE ROOT GROWTH 
Peach Trees graded and tied in tens ready 
for shipment 
nothing 
m varieties 
These men now stand 
From Black’s Nursery 
Every variety offered has been fully tested out for hardiness, sturdiness and adaptability to your needs. 
The fruits are propagated exclusively from stock that we know to be true to name. Buds and grafts are 
selected from healthy trees and cut under the direct personal supervision of our Walter C. Black. 
Not a tree or shrub is shipped from these grounds that has not been personally inspected by him at 
sometime and all fruit trees are under his constant supervision during growing, digging and packing sea¬ 
sons. We have been urged repeatedly to increase our output and devote more time to the selling end but 
seven years ago we determined that we would grow only such quantities as could be grown under this direct 
supervision. 
Our idea is to grow trees and sell direct to the planter. These trees, to be offered at only a fair margin 
above cost of production, will be appreciated to such an extent that they will sell themselves at our prices 
regardless of the prices others are quoting. 
You plant fruit and ornamentals for the home expecting good fruit and a good appearance or you plant 
fruit for profit expecting good crops and good returns. To get these results you must have good trees and 
plants. To be sure that which you are getting 
Is What You Want 
you should never consider a few cents in the purchase price but buy of 
the man whose experience ensures a thorough knowledge of his work 
and whose personality is evident in every individual article you re¬ 
ceive. 
We shall never make a big fuss over any new fruit until we know 
it is a BIG thing for YOU. We are always in intimate personal com¬ 
munication with the highest authorities in our Experimental Station 
and would rather burn a hundred trees than send out one which would 
not meet with their approval. 
We advertise very little because our trees are selling themselves 
but we do know that readers of that best of all farm publications, The 
Rural New-Yorker, know and want the best things going and we want 
that class of customers because they can appreciate what we are doing. 
OUR CATALOGUE 
We have ready for free distribution a catalogue that tells you 
what you want to know in as few words as possible and is fully illus¬ 
trated. The four-color cover is suggestive and beautiful. 
ADDRESS 
A reproduction in black and white of the Catalog 
which gives but a poor idea of its appear¬ 
ance in its beautiful colorings 
JOS. H. BLACK, SON & CO., 
HIGHTSTOWN 
NEW JERSEY 
LI 
