1915. 
THE RURAL* NEW-YORKER 
97 
I Maloney Bros.&Wells Co.l J 
7 I DANSVILLE N.Y. V 
DANSVILLE’S PIONEER. 
WHOLESALE NUR.SERJE 
Our New Free Catalog is Full 
of Valuable Information for 
Every Fruit Man. Here is 
One of the Opening Pages: 
All Trees Grown in Our Nurs- An 
ery and Sold Direct to You Arlvprticp 
at Cost Plus a Small Profit. fV 
_ ment irom 
Concerning Maloney Trees Plus 
Maloney Personal Service and 
What It Means to the Fruit 
Grower. 
Our father, Thomas Maloney, established in 
1884 the Nursery business which we now own 
and manage. 
Since we were boys of fourteen, we have 
worked in the nursery—we have heard nursery 
problems discussed—we have been educated to 
carry on the nursery business according to the 
ideals of our father, who said—“Remember 
boys, you are morally responsible for every tree 
you sell. Watch over your stock from budding 
to shipping, so that you knoic each tree is true 
to name—that it is free from disease—that it 
is up to size and rooted right—that it is exactly 
what is ordered by the fruit grower.” 
As our nursery business began to grow, we 
recognized that our responsibility to the fruit 
grower was constantly increasing. 
To be able to accept this responsibility—we 
studied to make our nursery culture more and 
more scientific. We bought more farms so that 
we could keep the soil healthy—farms around 
Dansville, suitable for growing nursery stock, 
are worth big money. Yet one of our big farms 
is devoted this year exclusively to general farm¬ 
ing, to let the soil rest. It means a big loss to 
us, but it also means better stock. Next year 
we will buy the best seedlings France can pro¬ 
duce and start using this farm again for nurs¬ 
ery culture. 
One after another our farms get rested so 
every year we are able to keep the stock we 
ship up to the standard known to our thousands 
of customers, as Maloney Quality. 
We have not been content to learn only by 
experience, but have worked and studied on the 
theory of the nursery business—we have called 
upon Agricultural Experimental Stations to aid 
us in making tests—we have taken courses to 
improve our business methods—as a result, we 
not only know how to grow nursery stock, hut 
also how to grow it as economically as possible. 
We know exactly what every tree in a certain 
block has cost us to produce. We know how 
much packing and shipping costs. 
That’s why we never have to ship anything 
different in size and quality that we quote upon 
—when we make a price on trees, we are satis¬ 
fied with our profits on those trees—and because 
we grow scientifically, we can quote low prices 
on Maloney Quality trees. 
We have learned that the best trees on earth 
can be dug. packed, and shipped so carelessly 
that their first year’s growth will be slight, if 
they don’t disappoint you entirely—so we have 
organized for our customer’s benefit, what we 
call “Maloney Personal Service.” Mr. A. E. 
Maloney personally oversees the budding, cul¬ 
tivating, digging, hauling, sorting, packing and 
shipping of every one of our trees. He says it 
only costs a little more to do a thing right and 
it’s worth it just in the personal satisfaction he 
gets out of doing it that way. 
Of course we cannot do every bit of the work 
ourselves because it takes about fifty men to 
grow and ship the trees our customers need— 
but here is something to think about—the ma¬ 
jority of these men have been with us over fif¬ 
teen years, and are as interested as we are in 
keeping up Maloney Quality and seeing that our 
customers receive Maloney Personal Service. 
Read this catalogue of ours over carefully. If 
you have any questions as to what varieties you 
need, tell us your soil conditions, and let us give 
you the advantage of our thirty years of suc¬ 
cessful tree growing experience. We have 
studied to occupy the same position to the fruit 
grower, as the lawyer to the business man. Feel 
at liberty to come to us for advice about trees 
at any time. 
Nursery to 
Business 
Fruit 
Growers 
Showing Why 
You Get What You Want When You Order 
Maloney trees 
Grown by the largest fruit tree nursery in New York State, employing the newest and most 
scientific methods of culture, handling, and selling. 
The climate of Dansville is especially favorable for nursery raising—The finest stock grown 
comes from this section, and as every nursery is under state inspection, scale and fungus dis¬ 
eases are unknown. We con guarantee you sturdy absolutely healthy upland grown trees. 
For over thirty years we have spared neither expense nor pains to produce better stock 
cause we realize that every man who sets out a young tree has to depend absolutely upon us 
the character of his fruit years later. Few 
fruit growers realize as strongly as we do how — 
I 
be- 
for 
much their future profits depend upon the qual 
ity of the young tree just out of the nurs- 
ery row. 
In order to accept this responsibility which 
everyone of our customers puts on our shoulders 
Mr. A. E. Maloney personally selects all scions 
-—So Maloney Trees are budded from the bear¬ 
ing trees which are producing the finest fruit— 
In this way ice positively guarantee every tree 
ice sell to be true to name. 
In the same way every single step from the 
importation of the seedling until it is placed in 
the freight car is under the pei’sonal super- 
vision of one of the firm— we know exactly 
what you are getting. 
best 
and 
new 
cost 
Wo have experimented and studied the 
methods of growing, digging, handling 
packing nursery stock—we have adapted 
business methods—we have an accurate 
system—know exactly what every tree costs— 
and we stand ready to supply our customers 
with trees of our own growing at cost of pro¬ 
duction plus one profit. We do not set a cheap 
price and then furnish stock to meet that price. 
We first set a standard of quality and refuse 
to send out anything but the best stock we can 
raise -and because we are scientific growers 
and know the business end of the business 
equally well, we can sell this quality stock 
a low figure. 
Come to Dansville as our guest—Study nurs 
erg conditions and look into our methods. If 
you can’t do this, write today for our big hand¬ 
somely illustrated wholesale catalogue—it’s the 
next best thing to an actual visit—tells the 
things you want to know about our end of the 
business This Catalogue is Free. Send cou¬ 
pon for your copy today. 
Maloney Bros. & Wells Co. 
DANSVILLE, N. Y. 
it 
BOX 67 
Dansville’s Pioneer Wholesale Nurserie 
TWO-YEAR APPLE BUDS ONE-YEAR BUD 
6-7 ft. 5-6 ft. 4-5 ft. 4-5 ft. 
Wholesale price per hundred : 
$12.75 $10.00 $7.00 $9.75 
MALONEY BROS. & WELLS CO.. Dansville, N. Y. 
IHease send me your new catalog of Fruit and Ornamental trees. I should like to plant: 
Apples Peart Plums Shade Trees Shrubs 
Cherries Small Fruits Evergreens Roses 
Peaches 
1 shall need about 
My name .. 
Hedge Plants * 
Vines 
of the plants marked. 
My address 
- 
