I 
Dairy Bams and IDiodm Btave Silo^ Bprin^ Valley Farm, Dundee, Jllmois 
Better Tires for 
The boulevard is the tire-maker’s paradise. 
Broad, ballasted, crowned for drainage and 
clear of obstruction — generous mileage and 
untroubled comfort over its smooth surface 
are simple attainments. 
But the average road too often is his un¬ 
doing. aried in surface, speared with rock, 
scarred with ruts and choked with sand—it 
takes inevitable toll of the slightest tire fault 
or weakness. 
We can not always ride on boulevards—too 
much of the work of the world is done in the 
* open places reached by average roads; but we 
can build to the* grim exactions of the average 
road, and be sure the boulevard will not find 
us wanting. 
Goodyear has done just that—built its tires 
to the average road—built them strong and 
sound and lasting—safe and sure. 
Goodyear Tires are thick of tread and large 
of girth. Goodyear Tires are powerful of 
structure and munificent of mileage. Good¬ 
year Tires are generous of comfort and grudg¬ 
ing of wear. 
They serve, they satisfy, they endure—on 
any car, in any season, on any road. 
It is not a month’s task, or a year’s, to 
build tires such as Goodyear builds. It is a 
Average Roads 
long, laborious process of experiment and ef¬ 
fort, of test and try, of search and selection, 
ceaselessly carried-on and conscientiously 
brought to success. 
And the result of it all is the Goodyear 
Tire as you buy it today from your dealer—a 
better tire, built to the average road and able ^ 
to serve well there, a tire unsurpassed in qual¬ 
ity and brimming with value. 
If you have not yet come to Goodyear 
Tires, you will. The trend of public prefer¬ 
ence is too pronounced, too positive, to admit 
of any other conclusion. ’ 
And when you do come to them, buy them 
of the Goodyear Service Station Dealer. 
There’s one in your neighborhood, on the 
ground where you can meet him face to face. 
He has in stock other things than Good¬ 
year Tires— Goodyear Tubes and Goodyear 
Tire-Saver Kits, both of which embody the 
same high merit as the tires themselves. 
He will be glad to serve you, and to help 
you, after the purchase, to get the final mile 
of service from Goodyear Tires. Which is 
service far beyond that you have commonly 
known. 
The Goodyear Tire & Rubber Company 
Akron, Ohio 
