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Reo Quality is 
Uniform in all Reo Models 
AND REO QUALITY at Reo 
Prices and backed by the Reo 
guarantee, constitutes “The 
Gold Standard of Values”— 
each model in its class, 
WE SHOW HERE SIX Reo 
Models, comprising Fours in 
Touring and Roadster types; 
Sixes in Touring and Roadster; 
and the two Reo Commercial 
Vehicles — the ^4-Ton “Speed 
Wagon” and 2-Ton “Heavy 
Duty” Truck. 
IN THIS ADVERTISEMENT we 
have space only for a brief para¬ 
graph pertaining to each Model 
—lest you forget the line is so 
complete that you can find the 
car you desire, in the type you 
prefer, and in a Reo. 
REO THE FIFTH, “The Incom¬ 
parable Four,” is America’s most 
famous automobile. Standard in 
practically its present form for 
now eight seasons—“going on 
nine.” At its present price, $985, 
this car is verily “A gold dollar 
for ninety cents.” 
TO REO THE FIFTH more than 
to any other, is due the move¬ 
ment that is now so apparent— 
the return to the Four-cylinder 
type in all cars listing at less than 
$ 1000 . 
THE FOUR IS THE ULTIMATE 
type in that price class. Econ¬ 
omy of upkeep, as demonstrated 
by this Reo model, has done 
much to prove the superiority 
and ruggedness and economy of 
the Four in that class of car 
where the buyer must count the 
cost and yet demands the service 
and the roominess. 
THE FOUR ROADSTER is the 
handsomest model of its type 
you’ll see on the road—at any 
price. And, for the present, you 
can get it for $985 and freight 
from the factory. 
OF THE SIX ROADSTER the 
same is true, plus the extra lux 
ury it affords the owner at the 
extra cost—$1385 f. o. b. Lan¬ 
sing. 
THESE TWO ROADSTERS are 
of similar design and identical 
construction, and are.conceded 
to be the handsomest cars of the 
type—price aside. 
FOR THE FAMILY that needs a 
car of greater capacity than five 
and yet of moderate upkeep, the 
Reo Six Touring Car—also $1385 
for the present—knows no equal. 
NO MATTER WHAT YOU PAY 
you cannot obtain a 7-passenger 
car of better design; one that rep¬ 
resents sounder engineering; 
more experience; better materials 
and workmanship than enter into 
the making of this Reo Six. 
THAT’S A BROAD CLAIM, but 
we make it unhesitatingly—and 
you know that the word of Reo 
passes at par everywhere. 
OF THE REO MOTOR TRUCKS 
the same is true. The ^-Ton 
“Hurry Up” Wagon at $1,125 
(chassis $1050); and the famous 
2-Ton 3Reo “Heavy Duty” 
Truck at $1800—each is the 
leader in its own class—demand 
greatly in excess of factory 
capacity. 
BUT THAT IS TRUE of all Reo 
models, without exception. 
THAT’S WHY WE SAY “Reo 
Quality is Uniform in all Reo 
Models,” the uniform over de¬ 
mand for all Reo models justi¬ 
fies the statement. 
ORDER NOW if you’d have your 
Reo soon. Present prices obtain 
only from day to day, and are 
subject to increase without 
notice. 
Reo Motor Car Company 
Lansing, Michigan 
00000000000000000 Q-Q O O 0000000000 
oooooooooooooooooooooo000000000000 
