ar/iff RURAL- N '' O R K E R 
1179 
Even spread, maximum pene¬ 
tration. Winchester shot pat¬ 
tern brings down the game. 
Winchester Model 12 
Haaimerlesa Shotgun. 
The pattern that brings 
down the game 
A perfect pattern may thoroughly cover 
the bird, but it’s the high velocity of the 
shot charge that insures a kill, A game¬ 
getting gun must throw an 
even pattern with lots of 
steam behind it. 
The Winchester Model 12 
Repeating Shotgun is designed 
and bored to bring down the 
game. Its pattern shows a per¬ 
fectly distributed shot spread 
with maximum penetration. 
That’s why it is the choice of 
sportsmen everywhere. 
The gun for every sort 
of wild fowl shooting 
Quick f'Ped^r, sure ejector. 'Throwre 
empty shells to the aide, 
out of your way 
Whether you’re snap shooting at up¬ 
land plover or trying a long shot down 
in the blind, there is a gauge and a bore 
of the Winchester Model 12 that will give 
you the pattern you want. This master 
shotgun meets every kind of bird shooting 
requirement. 
The Winchester Model 12 is beautiful in 
design, light in weight, simple and sure in 
operation. It points like your own arm. It 
can always be depended on to plant its charge 
closely, evenly and strongly at the range its 
choke adapts it for. It works smoothly in 
whatever position it is held. For those 
who prefer a hammer action gun, we have 
made the Model 97. It is built on similar 
lines to the Model 12, but with hammer 
action. 
The barrel is the gun 
Men who know guns realize 
that the accuracy and durability 
of a gun lie in the barrel. On 
the quality of the barrel, de¬ 
pends the quality of the gun. 
There is absolutely no difference 
in the standard of quality of the 
barrels on the highest and lowest 
priced Winchester guns. With 
Winchester the barrel is the gun 
and the single standard of quality 
has been attained only by the 
most unremitting attention to 
the boring, finishing and testing 
of the barrel. 
The Winchester barrel 
The barrel of the Winchester Model 12 has 
been bored to micrometer measurements for 
the pattern it is meant to make. The de¬ 
gree of choke exactly offsets the tendency of 
the shot to spread. Until its pattern proves 
up to Winchester standard the gun cannot 
leave the factory. The Nickel Steel construc¬ 
tion preserves the original accuracy forever. 
The Bennett Process, used exclusively by 
Winchester, gives the Winchester barrel a 
distinctive blue finish that, with proper care, 
will last a lifetime. 
What 0 
means 
This mark on the barrel means Viewed 
and Proved Winchester. This stamp stands 
for Winchester’s guarantee of quality, with 
50 years of the best gun-making reputation 
behind it. 
Every gun that bears the name “Win¬ 
chester” and that is marked with the Win¬ 
chester Viewed and Proved stamp has been 
fired many times for smooth action and 
accuracy, and has been fired with excess 
loads for strength. At every stage of Win¬ 
chester manufacture, machine production is 
supplemented by human craftsmanship. It is 
a test and adjustment process. 
It is this care in manufacturing that has produced 
in the Model 12 and Model 97 guns of unsurpassed 
game-getting qualities that have won the name of “The 
Perfect Repeaters” among wild fowl hunters. 
Write for details of Winchester shotguns, 
rifles and ammunition 
The Winchester catalog is an encyclopedia on shot¬ 
guns, rifles and ammunition. Every hunter should have 
one. It gives detailed specifications of the Model 12 and 
Model 97 and describes at length the principles on 
which every one of the world famous Winchester shot¬ 
guns and rifles is built. Write today. We will mail 
you a copy free, postpaid. 
WINCHESTER REPEATING ARMS CO. 
Dept. G-2 New Haven, Conn. 
Winchester Model 97 Hammer Shotgun 
Take down Repeating Shotgun. Made in 12 gauge, 
weight about 77* lbs.; in 16 gauge, weight about 7% 
lbs. "The favorite with shooters who prefer a slide 
forearm repeating shotgun with a hammer. 
TVJNCHtSTEk 
}Vorld Standard Guns and Ammunition 
