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Your Seedman’s 
Reputation and the 
Quality It Ensures 
Y OUR seeds, plants and bulbs are bought 
solely upon the reputation of the seller. 
You cannot judge their quality your¬ 
self, as you do with so many of the other 
commodities you buy. Not even the most 
thoroughly" trained seedsman or horticult¬ 
urist can give a satisfactory opinion upon 
their quality" without exhaustive tests. 
Thus the wise and experienced buyer investi ¬ 
gates first the reputation of his seedsman. 
It is his best, in fact, his only assurance. 
The business of Peter Henderson & Com¬ 
pany was established in 1847 and has been 
built to its present proportions by the most 
careful attention to quality. The third gene¬ 
ration of Hendersons are in charge today and 
there is something more than just a plain 
business relationship existing between them¬ 
selves, their employees and their customers. 
When youbuy Henderson's seeds you buy 75 years 
of experience; you buy the prestige and reputa¬ 
tion of years of successful seed raising and selling; 
you buy seeds that have behind them the sentiment 
brought out by many years of careful conscien¬ 
tious attention to our customers and their wants. 
The very smallest-part of your garden's cost is rep re¬ 
sented by the seeds, but they are by far the most 
important item— Henderson 1 s Seeds are Jested Seeds. 
The New Henderson Catalogue 
is the handsomest and most complete book on garden helps we ever have pub¬ 
lished. It contains 168 pages of fine illustrations and interesting information. 
There are eight pages in three colors, a full hundred new process color halftones 
and over a thousand halftones direct from photographs. 
Special Introductory Offer 
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To demonstrate the superiority of Henderson s 1 ested Seeds, we will send without 
additional charge to everyone who writes for the Catalogue, enclosing ten cents for 
packing and mailing, one packet each of the following six great specialties. 
Ponderosa Tomato Henderson's Invincible Asters 
Big Boston Lettuce Henderson's Brilliant Mixture Poppies 
White Tipped Scarlet Radish Spencer Mammoth Waved Sweet Peas 
Every Empty Envelope Counts as Cash 
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The above collection will be sent enclosed in a coupon envelope which, 
when emptied and returned, will be accepted as 25c cash payment on 
any order for seeds, plants or bulbs amounting to one dollar or over. 
Start early with your garden plans. Send the coupon today. 
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Peter Henderson & Co 
35-37 Cortlandt Street, New York City 
