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‘Supreme Quality 
C> Flower Seeds 
NOVELTIES ! Recent Novelties and Specialties for the Florist Grower 
CALCEOLARIA HYBRIDA—“Multiflora Nana” 
(See illustration opposite.) 
Modern fashion often prefers small and richly flowering plants to those with 
larger blooms-Cineraria Nana Multiflora swept all before it and there is no 
reason why Calceolaria Multiflora should not do likewise. The average size of 
the blooms is only 1 I /2 inches, but the amount of flowers produced is unsur¬ 
passed. The color scheme is extraordinarily gay and full of contrast. The yellow 
shades-lemon, gold, orange-are adorned with fine brown spots; the brown, 
orange-copper, copper-brown, copper-scarlet, crimson, scarlet are very striking. 
An assorted group of these shades is most effective, while a single specimen, 
I 0 to 12 inches high, makes an ideal market plant. Tr. Pkt.$1.00 
“Multiflora Nana” Maxima 
Dwarf Large Flowering Mixed. Tr. Pkt.$1.00 3 Tr. Pkts.$2.50 
NEW CALCEOLARIA MULTIFLORA NANA 
“GOLDEN TIGER” 
The profuse, tiny flowered Calceolaria hybrida multiflora nana splendid mixed 
introduced two years ago, very quickly came to the fore on account of its many 
excellent qualities. The demand for separate colors from this brilliant and gaily 
colored mixture has been fulfilled by “Golden Tiger.” Bright golden yellow 
flowers with dark brownish red dots are spread in plenty above the foliage. 
This variety is of very lively appearance; possessing at the same time all the 
qualities of C. hybrida multiflora nana. Owing to the masses of small, substan¬ 
tial blooms on a single plant, 1 0 to 12 inches high, this Calceolaria may be put 
to various uses. Tr. Pkt.$1.00 3 Tr. Pkts.$2.50 
CINERARIA “CREMER’S PRIZE” NOW RECOGNIZED AS THE “CREAM” OF ALL CINERARIA VARIETIES 
Calceolaria Hybrida—“Multiflora Nana” 
OSTRICH-PLUME CELOSIA, 
HEATHERDELL (Annual) 
Great trusses of elegantly feathered and hand¬ 
somely interlaced plumes, so strikingly beautiful 
that they compel immediate and lasting admiration 
whether you grow them outdoors or in pots. 
This exceptional new variety made quite a “hit” 
in the New York cut flower market and the Cen¬ 
tury of Progress Exposition, Chicago, in 1933, es¬ 
pecially as a pot plant. Much appreciated as a cut 
Power, too. Red and pink or yellow shades. Also 
Henna” colors. Tr. Pkt.50c 
CHRYSANTHEMUM TRICOLOR 
“WHITE QUEEN” 
A pure white form of the carinatum (Tricolor) 
type, this variety carries, instead of the crimson 
zone of carinatum type, an almost invisible band 
of pale lemon. 
A novelty that should prove popular as a cut 
flower, for many market growers have placed or¬ 
ders for seed with us after seeing our beds. 
Tr. Pkt.35c 
CREMER’S PRIZE CINERARIAS 
(Excerpt from The Florists’ Review, April 27, 1933) 
“For seven years F. E. Cremer, Hanover, Pa., 
has been developing an improved strain of cine¬ 
rarias, a specimen plant of which is shown in an 
accompanying illustration. The plant is in a 7-inch 
pot. That the strain is a superior one is indicated 
by the fact that Mr. Cremer has been awarded the 
first prize for his cinerarias for the past three years 
at the Philadelphia flower show. In addition to that, 
some plants shown at a recent meeting of the New 
York Florists’ Club by Mr. Cremer received a cer¬ 
tificate of merit. 
The petals in most of the blooms of this strain 
are wide, numerous and overlap well to form at¬ 
tractive heads. The plants can be finished in smal¬ 
ler pots, too, making extremely shapely specimens 
covered with masses of blooms.” 
The old larpe “Pumpkin Leaf ” has been entirely 
eliminated and is now practically wilt proof. 
New crop seed, ready now. 
Prices; Tr. Pkt.$1.50 
I /32 oz.$4.50 1 /1 6 OZ .$8.00 
NEW “ANNUAL” CANTERBURY BELLS 
Seed Planted in February Blooms in July 
Many years of careful selection have at last given us an Annual Canterbury 
Bell which blooms from seed in less than six months. It should now be possible 
to have this beautiful flower in bloom at almost any time of the year. The plant 
grows from two to two and a half feet tall, each plant having from six to eight 
spikes of blooms. We offer this in mixture, containing the following colors: 
dark blue, light blue, pink, rose and white. We believe this to be a very fine 
novelty and that it will fill a long-felt want. 
Mixed Colors as Above. Tr. Pkt.50c oz.75c Oz.$2.50 
NEW ANNUAL CANTERBURY BELLS “LIBERTY BELL” 
Intense Violet Blue. This year’s introduction and a valuable addition. 
Tr. Pkt.50c Oz.$5.00 
Specimen 7-inch Pot of Cremer’s First-Prize Cinerarias 
A Most Valuable New Introduction 
