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NEW ARIZONA SEED & FLORAL COMPANY, PHOENIX, ARIZONA 
about 6 feet apart, covering the seed not more than 
1 inch deep and as the plant grows, gradually fill up 
the furrow about it with soil until level with surface. 
Continuous cultivation is now necessary and where 
soil conditions require, systematic irrigation should 
be followed. Do not, however, irrigate close to the 
plant as it will cause dampening off, and other dis¬ 
eases. The roots of the plant being as long as the 
vine, close up irrigation is not necessary and in cul¬ 
tivating see that these roots are not disturbed as it 
would ruin the plant. Practice frequent shallow cul¬ 
tivation. Plant 8 seeds to the hill and when thorough¬ 
ly established pull out all but three. One and one- 
half to two pounds of seed is used to an acre. 
NEW PERFECTED PERFECTO— Acknowledged to 
be the finest cantaloupe yet developed. This melon 
runs large and very uniform in size and has a fairly 
salmon colored, fine grained and of good quality. 
(Pkt. 5c); (oz. 15c); (Vi lb. 50c); (1 lb. $1.50); postpaid. 
HONEY BALL —A new cross from Honey Dew and 
Cantaloupe. Similar to Honey Dew but quite well 
netted with a strong Pomegranate flavor and scent. 
We strongly recommend it for home use. (Pkt. 5c); 
(oz. 20c); (Vi lb. 60c); (1 lb. $1.75); postpaid. 
ROCKY FORD —Thoroughbred. Rust resistant. The 
shape is slightly oval, skin a rich, greenish gold when 
fully ripe and the flesh a light green. We can recom¬ 
mend it highly for home or local market. (Pkt. 5c); 
(oz. 15c); (Vi lb. 40c); (1 lb. $1.50); postpaid. 
PINK MEAT OR IMPROVED BURRELL GEM— 
The Jumbo Pink Meat or Improved Burrell Gem is a 
coarse, heavy net. The seed cavity very small; the 
rich, dark orange colored flesh extends to the rind. 
The flesh is fine grained, melting and of excellent 
flavor. The keeping and shipping qualities are un¬ 
surpassed. (Pkt. 5c); (oz. 15c); (Vi lb. 50c); (1 lb. 
$1.50); postpaid. 
IMPROVED SALMON TINT No. 10-25—This is an 
early melon of the solid netted type that is so desir¬ 
able. Very small seed cavity, with thick, luscious 
flesh of genuine salmon tint, shading to green near 
the rind. A splendid keeper that stands shipping 
and always arrives in the best possible condition. It 
has been successful in the East, in the West, and in 
the South. It is a prolific yielder and has been pro¬ 
nounced by every one who has used it as the ulti¬ 
mate in salmon-fleshed melons. (Pkt. 5c); (oz. 15c); 
(Vi lb. 50c); (1 lb. $1.50); postpaid. 
DELICIOUS GOLD-LINED ROCKY FORD — The 
shape is ideal, being slightly oval, and it is heavily 
netted over the entire surface. The flesh of the en¬ 
tire melon is noticeably thick, fine grained and sweet. 
The color is green with a gold margin next to the 
seed cavity. Attractive both as to outward appear¬ 
ance and when cut. (Pkt. 5c); (oz. 15c); (Vi lb. 50c); 
(1 lb. $1.50); postpaid. 
HALE’S BEST — The Hale’s Best Cantaloupe is 
large, running about nine to the Jumbo flat crate. 
Well netted, oblong, very solid; the flesh is deep. 
decided improvement over the old type. It has be¬ 
come well known and takes its place as a standard 
variety in the Salt River Valley. Its shape is oblong 
and tapering to ends, averaging 7 to 9 inches in 
length, producing a large percent of jumbo crates, 
which always sell at a premium. The flesh is a 
golden pink color, very deep and shows a compara¬ 
tively small seed cavity. It has proven one of our 
heaviest yielders and a most excellent shipper. The 
flavor is sweet and spicy, distinctive of this partic¬ 
ular variety. The rind is almost entirely covered 
with a heavy solid net, the blossom end being well 
protected. (Pkt. 5c); (oz. 15c); (Vi lb. 50c); (1 lb. 
$1.50); postpaid. 
TIP TOP —Green fleshed, oval with flattened ends. 
The seed cavity is small and the flesh firm. (Pkt. 
5c); (oz. 15c); (Vi lb. 50c); (1 lb. $1.50); postpaid. 
BANANA —This cuiious melon looks and smells like 
a banana. The flesh is deep and of an exquisite 
flavor, being highly scented. (Pkt. 5c); (oz. 15c); 
(Vi lb. 50c); (1 lb. $1.50); postpaid. 
PERSIAN MELON —Yellow flesh, heavily netted 
but of smooth rind. Very sweet and of distinctive 
flavor. Splendid keeper. Average weight about seven 
pounds each; many much larger. (Pkt. 5c); (oz. 40c); 
(Vi' lb. $1.00); (1 lb. $3.00); postpaid. 
