Gould’s Seeds Itnc^TsTs Are Reliable 
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Use Gould’s Shady Lawn Mixture for Shady Places 
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Lawn of the Suniniit xlvenue home of Louis W. Hill seeded in 198S with 
Gould’s Special 
Gould’s Shady Lawn Grass 
For seedinji;' under trees and shaded areas. 
Where trees or houses shade the lawn the greater part 
of the day and keep out the sun, it is a problem to get 
grass to grow. Growing grass in shaded places seems 
at times almost hopeless, but this is often due to plant¬ 
ing the wrong kind of seed. Ordinary grass seed mix¬ 
tures will not make a good growth in places where there 
is little or no direct sunlight. In Gould’s Shady Lawn 
Grass we have combined a special mixture of those 
varieties of grass seeds that do well in the shade. One 
must keep in mind that lawns in shaded places require 
more fertilizer than do lawns in sunny places, especially 
where there are many trees and the ground becomes 
impoverished by a network of surface roots. Sow Gould’s 
Shady Lawn Grass Seed at the rate of 1 pound to 200 
square feet to produce a thick heavy sod. 
1 Ih.$0.45 5 lbs.$1.85 25 lbs....$ 7.50 
3 lbs. 1.25 10 lbs. 3.50 100 lbs.... 27.00 
Shade Mi.xtuve. 
Gould’s Special Shade Mixture 
This is a very fancy mixture of imported grasses and 
Creeping Bent, specially suited for densely shaded areas 
where ordinary grasses will not grow. Lawns seeded 
with Gould's Special Shade Mixture have attracted a 
great deal of attention and brought much praise. 
1 lb.$0.65 5 lbs.$2.85 25 lbs_$13.00 
3 lbs. 1.75 10 lbs. 5.50 100 lbs_ 50.00 
White Dutch Clover 
This is the best small leaved clover for lawns. Makes 
a close, compact growth and remains green throughout 
the season. Clover takes nitrogen from the air and adds 
humus and nitrogen to the soil. Does well on all soils. 
Especially valuable in lawns that cannot be watered 
regularly, lb. 18c; 1/2 lb., 33c: 1 lb., 60c; 5 lbs., $2.75; 
10 lbs., $5.00; 25 lbs., $11.00; 100 lbs., $40.00. Postage 
e.xtra on mail orders. 
See next page for Terrace Lawn Seed. 
How to Make a Good Lawn 
There are five es.sentials in making and maintaining a 
good lawn: 
1. The Soil. This should be rich, as free from weeds as 
possible, well drained and worked up to a depth of about 
8 inches to encourage deep rooting. 
a. Fertilizing. Soil of any kind can stand fertilizing. 
Just because it is black and rich looking does not mean 
that it contains all the necessary plant foods. Well 
rotted manure is good, but dirty, has an unpleasant odor 
and usually contains a lot of weed seeds. A chemical 
plant food such as Vigoro is not expensive. It is clean, 
odorless, and easy to handle and should be used at the 
rate of from 3 to 4 pounds per 100 square feet. This 
should be raked into the soil a few days before seeding. 
:4. Seed. A wise selection of seed is very necessary and 
nothing but the best should ever be used. Our many 
years of experience have taught us how to prepare a well 
balanced mixture so as to give a rich green lawn all 
through the season. Gould’s Reliable Lawn Seed is made 
up of Kentucky Blue Grass, Red Top, White Clover and 
Rye Grass which when sown at the rate of one pound 
to every two hundred, square feet should give you a 
beautiful, permanent, velvety lawn. After seeding, roll 
or pack, then sprinkle lightly every day if it does not 
rain, until growth is well established. 
4. Watering. After the new grass has established a good 
root growth it will be far better to give the lawn a good 
soaking once or twice a week rather than a light 
sprinkle every day. Light sprinkling causes the roots 
to grow toward the surface and the result is they will 
then dry out very quickly. Keep the roots growing into 
the ground by soaking. 
a. Mowing. This depends on the weather. In most cases 
once a week is sufficient, but don’t try to cut too close. 
This exposes and injures the crown which will soon 
cause the grass to die. Set the mower so it will cut 
about two inches from the surface. It is good practice 
when the grass is not too tall to let the clippings lay. 
This will tend to protect and hold the moisture. 
Weeds are present in practically all lawns. By continu¬ 
ous cutting most of them can be destroyed, but dan¬ 
delions and plantain should be dug out. Weeds cannot 
thrive in a thick matted lawn. 
Every .lawn can be benefited by a little fresh seed every 
year. Grass seed may be sown any time from April to 
October, but seeding during the extreme heat of summer 
is not advisable. Bare or thin spots should be scratched 
or dug deeply as possible, fertilized and then seeded and 
packed down. 
