1934 - - WHAT? 
This seems to be a question receiving much attention. Undoubtedly 
prospects are much brighter than those of the season just past; which to 
many has proven much better than expected at this time last year. The 
principle need for the present however, is better stock, well grown and 
priced right. It is to this end we dedicate this little Annual, and trust that 
you will find it of both interest and value. 
I- • 
Harrold’s Pedigreed Pansies, in both seeds and plants, have been out¬ 
standing in their field for years and 1934 finds them facing the most ad¬ 
vanced development of their career. As this is written, seed production is 
advancing almost a month ahead of our usual season and the quality of 
the mother plants is very high. Rigid reselection of all varieties, plus 
breeding advances and improved cultural methods tend to grow into our 
Harrold’s Pedigreed Strain seeds that vitality for which they are famous. 
' . . K' 
Our practice of grading our Pansy seeds to very close limits, which has 
proven so successful in the past two years is being continued this season. 
While this reduces the actual number of seeds you may receieve in a given 
weight quantity. Experience has shown that a larger number of the seeds 
you do receieve grow, so that in reality under actual planting conditions 
that are at all favorable plant production runs quite high. This is illust¬ 
rated by the fact that ordinary commercial quality seeds are seldom expect¬ 
ed to produce more than 5 to 7 thousand plants, per ounce. Eight thousand 
plants per ounce from Harrold’s Pedigreed Strain seeds are the rule rather 
than the exception, and often many more are obtained. As many as 18,0C0 
have been reported from a single ounce, and one large wholesale plant 
grower using our seeds reports an estimated production of 10,500 plants 
per ounce from 27 ounces supplied to him in 1933. 
I In spite of the fact that we have for years stored our seeds under the 
most favorable conditions; during 1933 tests were concluded as to the effect 
of the various methods of storing Pansy seeds. These tests definitly show 
that Pansy seeds should not for any great period of time be stored in tight¬ 
ly sealed containers. A moderate amount of ventilation seems essential. 
The ideal storage container is cloth bags. In these the seeds may be kept 
ihdefinently with little deterioration at regular room temperature. While 
economey and convenience dictates the use of paper packets as shipping 
containers, seeds should not be left stored in these for any prolonged 
period. Storage in tightly sealed paper packets has been known to result 
in a viability loss epualing that of 3 to 4 years when proper care is taken, in 
periods as short as 6 months. We have successfully under test stored seed 
in cloth containers for four years with losses not exceeding 10 percent of 
its original viability. Size grading and the general high quality of our 
Southern Oregon grown seeds of course may be a contributing factor to 
such long life. Storage in subdued light seems advisable. 
Due to the above conditions, we are discontinuing the placing of our 
Pansy seed stocks with dealers as in the past. Hereafter dealers can supply 
Harrold’s Pedigreed Strain Pansy seeds as usual; with the exception that 
seeds will be shipped direct from our warehouse to you. This not only 
assures proper storage and packeting, but permits us to keep the same close 
check on viability of all seeds sent out that has prevailed on direct orders 
in the past. It is also double assurance that you receive genuine stock. 
Should you wish to order Harrold’s Pansies through your dealer rather 
than direct, he may procure them for direct shipment at our usual dealer 
discount. 
Every packet of Harrold’s Pansy seeds are accompanied by a complete 
data sheet which in case of correspondence will permit immediate identi¬ 
fication of the stock contained therein. Be sure seeds you receive as ours 
are so identified and retain this identification card or packet as your record 
in case you should wish to write regarding the stock. 
In closing we should also like to call your attention to the several 
items of Florist Flower seeds and bulb specialties that have been added to 
this Annual The greatest care has been exercised in the selection of 
these for the highest possible quality, and every item not actually grown 
in our own gardens comes from an outstanding specialist in the industry. 
Modest overhead and the devotion of personal attention to supplying your 
fine seed needs enables us to offer quality at very reasonable prices. Our 
north-western grown bulbs of course need little praise as they have built 
their demand on performance. 
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