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& OCT 1 1 1934 
1 
| U. 8-. 1$ewi'#JWtT 
The 
Briggs Floral Company 
OFFERS 
EARLY DAWN 
“The Money Maker” 
A Proven Variety of High Commerial Value 
EARLY DAWN 
A magnificent flower, a success in the cut flower market, a show winner, 
awarded first prize in its class at each of the last three shows of the California 
Gladiolus Society. 
In 1933 show one of the world’s leading originators said: “I think this 
variety is the finest glad I have ever seen.” 
Among the hundreds of new introductions occasionally arise great leaders 
such as Pendleton, Phipps, Nutliall, Douglas, Los Angeles and Red Phipps. We 
sincerely believe EARLY DAWN will be listed among these. 
Color, rich geranium pink, slightly deeper on lower petals, small red line in 
the throat. Six inches in diameter, well spaced, tall straight spike. Extremely 
early, wonderful lasting quality, vigorous growth, splendid propagator, bulblets 
produce first sized bulbs in one year. 
EARLY DAWN IS a florists favorite because of its beautiful form, brilliant 
coloring, long spikes, large flowers and extra keeping qualities. 
EARLY DAWN is a proven variety of high commercial value. 
PRICES 
Large size.$5.00 
Medium size. 3.00 
Small size. 1.00 
25% Discount in Dozen Lots 
50% Discount in Lots of 25 
The Briggs Floral Company 
Encinitas, California 
Encinitas Progress Print 
