MICHELL’S CHOICE PLANTS FOR FLORISTS 67 
IMPORTANT—The stock, offered by us, is the best obtainable and will give best satisfaction to the most critical buyer. However, we 
cannot guarantee the success of the grower, who purchases the stock, except if the stock turns out not being true to name, and in such case, our 
liability is limited to the invoice value at the time of shipment. 
We recommend all shipments to go by express, except small shipments, which can readily go by mail. 
If shipments arrive in bad condition, accept them and receipt for them accordingly and enter claim to the transportation company. We, 
of course, will assist you in every possible way. 
Any complaints as to the quality cannot be entertained, unless made to us within two days after receipt of goods. 
HENRY F. MIC HELL CO. 
KALANCHOE GLOBULIFERA 
COCCINEA 
A real Horticultural Sensation and the most valuable 
pot plant ever introduced. 
Plants are about 12-14" tall and if grown in a 6" pot will 
bear about 50 flower stems, resembling small Bouvardias, the 
color being brilliant cerise scarlet. Requires cool treatment, 
50 to 55°. The plants will commence to flower in February 
and the flowers will remain in perfect shape for 3 months. 
Excellent as an Easter pot plant. The plants shipped out by 
us will have several seedlings planted in one pot, thereby assur¬ 
ing specimen plants. Kalanchoe was awarded Gold Medal at 
New York Flower Show and Honorable Mention at Philadel¬ 
phia Show. 
Price of strong plants as follows: 
Per 25 Per 100 
2 \i* .$4.50 $15.00 
3". 7.00 25.00 
CRASSULA RUBICUNDA 
“BRILLIANCY” 
Another Real Novelty of Greatest Merit 
An entirely new pot plant with masses of poinsettia 
red flowers, which will prove a sensation and a profit 
maker for the Florist. As a pot plant for Easter or 
Mother’s Day, it is unequalled in brilliancy of color, 
lasting qualities and easy cultivation. 
Plants ready for shipment now. 
All orders filled in rotation. 
Price of 2)4" plants. 
Per 25 Per 100 Per 1000 
$4.00 $15.00 $125.00 
Testimonial on Crassula Rubicunda! 
Chatham, N, J., June 7, 1933. 
We are sending you herewith Photographs of Crassula Rubi¬ 
cunda “ Brilliancy ” as grown by us this Spring. This plant has 
been the subject of much interest from the time we received it last 
Fall. 
The apparent slowness with which the buds develop has caused 
us to become discouraged at times, but when at length, we have 
the finished product, our hopes and expectations are 
exceeded. 
We have before us magnificent flowering pot plants. 
Necessarily with new plants we must feel our way in order to 
arrive at a knowledge of their habits and possibilities, but from our 
many experiments, we are convinced that in Crassula “Bril¬ 
liancy” we have a pot plant which will prove to be just 
what we have been looking for, SOMETHING NEW FOR 
MOTHER’S DAY. 
Frank L. Moore, 
per H. A. Stollery, Grower. 
ATHERNANTHERA 
Per Per 
100 1000 
Aurea nana. Rooted cuttings...$1.75 $15.00 
Rosea nana. Rooted cuttings. 1-75 • 15.00 
Brilliantissima. Rooted cuttings. 2.00 16.00 
2}4-in. stock of above, $5.50 per 100; per 1000, $50.00. 
GERANIUM 
One of Our Specialties 
Stock is grown for us by Specialists and is personally in¬ 
spected by us, which insures flowering qualities and trueness. 
THREE NEW VARIETIES OF GREAT MERIT 
Michell’s Sensation. One of our own introductions. Double 
flowers, brilliant poinsettia red; surprisingly free flowering, 
often producing 6 or 7 flower heads at one time. 
Per 25 Per 100 Per 1000 
Rooted cuttings. $4.00 $35.00 
2 34 " pot plants.$2.25 7.00 60.00 
Breems Flame. New introduction of greatest value; color, 
Valencia orange with lavender tint; large trusses of semi¬ 
double flowers on strong stems. Profuse bloomer. 
234" pots, per 25, $3.00; $11.00 per 100; per 1000, $100.00. 
Breems Charm (New). Bright scarlet; extremely free 
bloomer. 
2 J4" pots, per 25, $2.75; $10.00 per 100; per 1000, $90.00. 
The above new varieties have proven practically rain and 
sun proof. 
NEWER AND STANDARD VARIETIES 
OF GERANIUMS, 2%-IN. STOCK 
We take the greatest pains to supply only the best quality of 
this important stock. Our Geranium will produce flowers. No 
order will be executed for less than 25 plants of any one variety. 
Order early. 
234 -inch stock 
100 1000 
Helen Michell. Compact; free-flowering. The old 
reliable scarlet.$6.00 $50.00 
Alphonse Ricard. Bright vermilion. 6.00 50.00 
Beaute Poitevine. Light salmon. 6.00 50.00 
Beaute Poitevine Improved . 6.00 50.00 
Fiat ((New;). Beautiful pinkish salmon. 6.25 55.00 
Louise (Novelty 1932). Vivid scarlet; early bloomer. 7.00 60.00 
Mme. Buchner. Double white. 6.00 50.00 
Irvington Beauty (New). Rose pink. 6.00 50.00 
Radio. Intense scarlet. 6.00 50.00 
Salmon Ideal (New) . 6.00 50.00 
Red Barney. Brilliant scarlet... 6.00 50.00 
S. A. Nutt. Dark red. 6.00 50.00 
Quantities of 2000 or more will be billed at $2.50 per 1000 
less than price quoted above. 
TESTIMONIAL ON MICHELL’S CYCLAMEN 
Jan. 12th, 1933. 
We are more than pleased with the Cyclamens, which we 
received from you. The same produced the most wonderful 
plants and from now on will only grow your strain. 
Hanover Floral Co., Inc. 
Hanover, N. J. 
Plants travel best by express. No plants sent C. O. D. 
(wc) 
