# 01■‘ /Vb71 
TAKE great pleasure in presenting you with a copy of my new 1915 Catalogue 
which I feel is a great improvement over my last issue; wnh new cultural notes 
which, if followed, will assist the amateur to receive better results in the fuiure 
I also take this opportunity of thanking my many friends and patrons who have 
recommended and favored me with their orders in the past, and to express 
gratification that my determination to furnish none but the best stock is so 
widely recognized. 
Last season I constructed a storage and shipping plant which is a great ad¬ 
vantage to myself and customers. Under my present system I am able to ship 
stock from the time we finish digging, about November 15th, till July 1st the 
following year. 
This building has a cement cellar containing 11,700 cubic feet of storage room 
and 4680 square feet of floor space. It is the largest building of the kind in the world I esneciallv 
invite all my friends and customers to make a personal inspection of my plant ’ 
I have been acknowledged the largest Dahlia grower in the world. This last season I grew over 4 000 000 
Dahlia plants, nearly 35 acres. I feel that this will be of great interest to the general public who have 
m past years come long distances to visit my fields in the flowering season, through the’months of 
August and September. My fields are kept open at all times for the inspection of the public Visitors 
vhied'tlmy 8 wifi C send reton stanfp.^ * t0 the ^ with any -“ion Possible, pro- 
Ai^ g vT ing p Xh 4 MtS ir at tb f- “World’s Fair,” St Louis Purchase Exposition, Jamestown Exposition, 
misurpassed° n Expositl<m ’ won honors of highest degree, acknowledging our stock universally 
Exposition a ^ ready com P leted arrangements to have a large growing exhibit at the Panama-Pacific 
The past season I made more exhibits than ever before in the different states, winning first prizes in 
all of them. I dare say I won more prizes than any other firm in America the past season 
It is unnecessary to say anything regarding the exhibits I have made at the different horticultural and 
agricultural societies m the past. Every person knows that ever saw my exhibit that U was fully as 
good, if not the best, that was ever made in the place where I exhibited * tully 
If , yoi i ar f Poking for some first-class, up-to-date Dahlias, do not hesitate in placing your order in 
the hands of a firm who has been doing business for 20 years, and will give you good sati^facUon fo? 
your money. My stock is strong, separated; field-grown clumps, with satisiaction tor 
one or two eyts on a bulb, and guaranteed true to name. Although 
my stock is not overgrown, it is considered much the better for 
amateur growers, as the stock has not been forced to any overgrowth 
which is very apt to take out of the stock 
rather than add anything to its value. While 
many large firms recommend and sell mostly 
Dahlia plants, and charge as much for them 
as strong roots, they are all right for a pro¬ 
fessional who understands the handling of 
them and wishes to build up a stock quickly, 
but T would not recommend them to the 
amateur. If cut off by any insect the plant 
is lost, but it is not so with bulbs. The 
sprout from a bulb if cut off by any in¬ 
sect will come again with two sprouts, so 
one does not feel as if they had paid out 
good money for stock and at the end 
of the season had nothing to show 
for it. In many cases I find that 
strong bulbs with good eyes or 
sprouts, do not always grow; so if 
any of my customers, after purchas¬ 
ing any of my stock, should have any 
of them fail to grow, after planting 
them, dig them up and mail them 
back with the label on them, and 
I will remail you one in place or 
them: but do not remail stock you 
have purchased elsewhere, as this has 
happened in some cases. 
I would recommend that customers 
order early, as my orders are booked in rota¬ 
tion and shipped accordingly. My stock is 
tested before being shipped to my customers. 
I shall take as much pains in the future as 
in the past to send out nothing but first-class 
stock and to continue the same by prompt, 
liberal and conscientious dealings. Hoping 
to receive a share of your patronage this 
coming season, I remain, 
Respectfully yours. 
J. K. ALEXANDER, 
The Eastern Dahlia King 
(Copyrighted). 
East Bridgewater, Mass. 
January 1, 1915 
Long Distance Telephone Connection. 
Marjorie Caselton (See page 12) 
