THE ULTIMATE IN DAHLIAS 
JEROME KERN 
[Veile & Mendham] 
[Illustrated on the opposite page] 
When we introduced Jerome Kern last year, we felt certain that 
it would give satisfaction to everyone that grew it. The many letters 
that we have received in the past year more than justify that belief. 
There have been, of course, some complaints, and these we are most 
sorry for, but it is impossible for everyone to grow a dahlia alike. 
There are too many things such as climate and the elements to make 
this possible. 
At the New York Show we had a huge centerpiece of this variety 
that in quality ranked with anything in the show. They really were 
beautiful, but we were no little taken back by a remark from a gentle¬ 
man from Ohio who stated that "he left better Jerome Kern’s on the 
bush at home.” 
As an exhibition variety it ranked with any dahlia at the shows. 
It was on exhibition in every show that we attended and won prizes. 
As a cut flower it is unexcelled, the florists in this vicinity taking 
all that we can cut. It is a remarkably good keeper when cut as the 
fact that it won the Darnell Cup for the best keeping variety shows. 
The flowers in the centerpiece at the New York Show were in such good 
condition at the end of the show that they were sent to a hospital. 
As to type, the flower is informal with wavy petals that twist and 
curl at the back to form a very beautiful flower. The color is shrimp 
pink with gold shadings. (We think the gold shadings were more 
pronounced this last year than before). It is a very profuse bloomer 
on the best of stems. The foliage is resistant to insects and needs very 
little, if any spraying. 
It is impossible to enumerate its prize winnings, but the most im¬ 
portant one, was the best seedling at the Atlantic City Flower and Gar¬ 
den Pageant in the fall of 1932 where it won in the stiffest competition 
of many years. 
Named in honor and by special permission of Mr. Jerome Kern, 
the most famous composer of moderpi music since Victor Herbert. 
His melodies in his current show on Broadway, "Roberta”, are as fine 
as any he has ever written, and his namesake has no equal for beauty. 
On the Honor Roll. 
Root—#7.50 Plant—#3.75 
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