DAHLIA FRIENDS 
GREETINGS 1935 
We are happy to present you with our 21st annual catalogue. It 
is a very modest list, as we have found fair and liberal dealing to be 
of far more value in selling Dahlia roots than an abundance of adjec¬ 
tives and printer’s ink. Through all the depression years we have 
never had any surplus stock at the end of the season, which, we believe 
is striking evidence of the popularity of Ailing Dahlias and our busi¬ 
ness policies. 
This list contains some introductions of our own for 1935 as well as 
several from other growers which it is our pleasure to have a part in 
introducing. We believe they are all varieties of exceptional and proven 
merit and if you desire something new and entirely different we most 
highly recommend them. We are also retaining many of the older 
standard sorts, and while Dahlias have made rapid changes in the past 
few years, yet many of the old favorites are undoubtedly still superior 
to many of the new introductions which are coming along and are popu¬ 
lar for a year or two only. 
Our stock is not forced excessively for exhibition—true we do exhibit, 
and usually take our share of the prizes, but this is not done at the ex¬ 
pense of the roots. Only a small portion of our stock is grown for 
exhibition, the balance being field grown just like potatoes. This means 
clean stock, full of pep, and ready to produce. We do not claim our 
prices to be the lowest—it costs real money to grow good stock. Our 
experience has been that most of the cut price stock offered in good 
varieties is a small backyard surplus which has been forced for exhibi¬ 
tion and expensive at any price. 
Upon the basis of fair and square dealing we solicit your 1935 order 
and wish to assure you that it will have our personal and careful 
attention. 
Cordially yours, 
C. LOUIS ALLING. 
GENERAL INFORMATION 
This list cancels all previous ones. 
Our stock consists of the highest quality field grown root divisions. 
They are fully guaranteed true to name and to arrive in good growing 
condition. All roots sent before April 1st are at buyer’s risk. We take 
every possible precaution against freezing but we cannot guarantee 
their safe arrival. 
Green Plants. Our green plants are base cuttings from healthy 
stock, they are slow grown and with reasonable care should give 
equally as good results as roots. We pay all regular postage charges, 
but on green plant shipments if they are likely to be in transit more 
than 24 hours it will be well to add 25c so that we can ship special 
delivery. 
Remittance. Money may be sent by P. O. Money Order, Express 
Money Order, Registered Mail or Check. Stamps are very convenient 
for small amounts, hut we much prefer the small denominations. 
Commercial Growers. We offer the usual terms to bona fide com¬ 
mercial growers where our stock will permit. Please use business 
stationery when ordering. 
Cultural Directions. We do not wish to burden you with lengthy 
cultural notes in this list, but we send out full and complete cultural 
directions with every order. 
SELECT YOUR OWN EXTRAS 
On orders of $10.00 or more add stock of your selection to the 
amount of 10 percent. 
On $20.00 or over, 15 percent. On $30.00 or over, 20 percent. 
This is not a cash discount and must be taken in stock. It applies 
to plants and roots only and does not include special collections or 
dahlia growers’ supplies. 
In order to receive these extras it is necessary that cash be sent with 
the order. 
AN INVITATION 
Join The American Dahlia Society 
We most cordially invite you to become a member of the American 
Dahlia Society, of which we have the honor to be secretary. Read the 
improved Bulletin which has been described as the most informative 
Dahlia magazine published. May we send you a sample copy? Or bet¬ 
ter yet, send us the yearly dues of $2.00 and we will enroll you at 
once. 
C. LOUIS ALLING, Secretary 
