« 
.R.B.BUCHANAN SEED CO. MEMPHIS, TENNESSEE 
R. B. BUCHANAN, SEEDSMAN 
TO YOU: 
This catalogue will be paid for with a part of 
the money you send to us for seed. It is the most 
complete seed catalogue we have ever mailed, 
and was printed 100 per cent by the S. C. Toof 
Company of Memphis—I believe it is the only 
seed catalogue of its size, giving the information 
it does, mailed to Southern buyers that was 
printed 100 per cent in a Southern city—I believe 
it is the only seed catalogue of its size mailed 
into the South that has been printed in a South¬ 
ern city every year for 20 years. I receive seed 
catalogues from every state in the U. S. A. and 
many foreign countries—have visited many large 
printing establishments in this country, and 
there are many large ones ivho do excellent ivork 
—none better than Toof’s of Memphis. 
Most of the money (about $6,000.00 each year) 
that is paid for this catalogue goes to the officers, 
artists, typesetters, pressmen, linotype operators 
and many others of the 181 workers of Toof’s 
who live and pay taxes in Memphis, many own 
property, many have worked for this firm 25 to 
50 years—I am told the president has been with 
the firm 49 years—these workers spend a part of 
their money for the products of your farm—the 
vegetables which you sell here, on the Wholesale or Curb Market—the poultry 
and eggs sold in Memphis by the poultry farmer—the livestock sold here to the 
Memphis Packing Corporation, A part of this money is spent with Memphis 
merchants ivho employ Memphis help who in turn buy the above products of 
your farm, regardless of what type farming you are doing—if we sent your money 
up North or East to have this catalogue printed, it would not come back South to 
buy the products of your farm; always remember that keeping Southern money 
at home adds to the prosperity of all Southern people. 
BUYING SEEDS— We must buy seeds before we can sell seeds, and we buy 
every pound of Southern grown seed from our customers that ive can sell. Read 
page three and study map about our location. 
LONG DISTANCE PHONES— The greatest modern business convenience; 
any phone operator can give you the L. D. rate from your station to Memphis — 
some of these rates are very reasonable and it is surprising hoiv much time can 
be saved and the amount of information you can get in a three-minute conver¬ 
sation by phone, L. D. phone rates also found in telephone directory. 
BROADCASTING— I have been broadcasting about three years and just began 
my 38th year selling seeds in Memphis, and expect to continue these five-minute 
broadcasts over WREC on Mondays and Wednesdays at 12:30 and WMC on 
Tuesdays and Thursdays at 12:45. 
Having had many requests from agricultural teachers for information on small 
radios, I have listed two on page 62 of this catalogue—you will note regular cash 
price quoted. If any agricultural teacher wishes to make up the amount among 
his students to buy one of these radio sets at price given, he may start the list with 
my donation for $3.00 or if you have a dealer ivho handles either of these radio 
sets, buy of him, pay all except $3.00; I will mail him my check for the $3.00. 
DIRECTIONS FOR ORDERING 
CASH WITH ORDER —Please send money with order sufficient to cover the whole bill and remit 
by express, postal money order or check. We advise against C. O. D. orders because of delays and 
high collection charges, which are unsatisfactory to the customer and expensive to us if uncalled for 
and returned at our expense. We accept C. O. D. orders for seeds when 25 per cent of the order 
amount is paid in advance. The deposit is meant to cover collection and return charges in case 
the order is not called for and paid for by the customer. 
FREE DELIVERY BY MAIL —We deliver free to any postoffice in the United States all Vege¬ 
table and Flower Seeds quoted in this catalogue. The Parcel Post delivery being so convenient for 
those living away from their postoffice, especially during their busy planting season, we have tried 
to quote all items in this Catalogue Post Paid in small quantities, and will quote any other items 
prepaid to you if you will use our Special Quotation Sheet and list the goods you want, saying you 
want all transportation charges paid to you. 
ERRORS— While we exercise care in filling orders, yet in the press of business errors sometimes 
will be made, in which event we wish to be promptly notified of the fact and will make such 
corrections as will be entirely satisfactory. Customers should be very clear and explicit in making 
out all orders, and thereby help us to avoid errors. Please keep copies of all orders for comparison. 
PLANTS, BULBS AND SLIPS— Plants, bulbs and slips are seldom forwarded on the same day 
with seeds ordered at the same time. They are packed separately and sometimes are delayed. 
NON-WARRANTY —Most of the failures with seeds, plants and bulbs are due to causes entirely 
beyond our control, such as unfavorable weather or soil conditions, too deep or too shallow plant¬ 
ing, and other unknown laws of Nature, ivhich renders it impossible for us to guarantee success. We 
give no warranty as to description, quality or productiveness of any of the seeds, plants or bulbs 
we send out, and will not be in any way responsible for the crop, and every order fof articles 
named in this catalogue will be executed on these conditions only. 
YOUR NAME AND ADDRESS —Always be sure to give both; we have hundreds of orders, 
either unsigned or without address, awaiting identification. If you have not received the seeds you 
ordered, probably yours is among them. 
ORDER EARLY —Oiving to the severe drouth of 1934 many items of seed are 
unobtainable at this time, and it takes one year to grow seed, you cannot manu¬ 
facture them as can be done with many articles of merchandise—Order Early. 
A 
Page 
Alfalfa Seed. 58 
Austrian Peas. 65 
B 
Baby Chicks. 89 
Barley . 69 
Baby Chick Feed. 82 
Beans, Bush, Pole. . . .7, 8, 9 
Beets . 10 
Broom Corn. 67 
Bulbs, Flowering . 45, 46, 47 
C 
Cabbage Plants. 6 
Cabbage Seed.12,13 
Cane Seed. 67 
Cantaloupe .17-18 
Carrots .:■.••• H 
Crotalaria Spectabilis. . 64 
Clover Seed.58-59 
Collards . 13 
Corn, Garden. 14 
Corn, Field.53-54 
Corn, Golden Prolific.. 54 
Corn, Paymaster . 53 
Corn, Pop. 53 
Page 
Cotton Seed.55-56 
Cowpeas . 25 
Cucumber. 15 
D 
Deciduous Shrubs. 51 
Dog Foods and 
Medicines. 81 
E 
Egg Plant. 15 
Endive. 15 
Evergreen Shrubs. 52 
F 
Fertilizer . 85 
Feterita . 67 
Flower Seeds.33 to 43 
Fountains for Poultry. 83 
Fruit Trees. 48 
Flower Planting Table 4 
G 
Garden Fertilizer. 85 
Grass Seed.62-63 
H 
Herb Seed. 15 
INDEX 
i 
Page 
Insecticides .76,77,78 
K 
Kaffir Corn. 
. 67 
Kale. 
. 15 
L 
Lawn Grass Seed . . . . 
. 61 
Lettuce . 
. 16 
Lespedeza. 
. 60 
M 
Mangel Wurzel. 
. 10 
Millet. 
. 66 
Muskmelon . 
.17-18 
Mustard . 
16 
Mung Beans. 
. 65 
N 
Naphthol Tree Bands. 
Nursery Department 
. 72 
.48 to 53 
O 
Oats (Seed) . 
. 69 
Okra . 
. 23 
Onion Seeds and Sets. 
. 23 
P 
Page 
Parsley . 23 
Parsnips . 23 
Pasture Mixtures. 63 
Peanuts . 67 
Peas, Garden . 24 
Peas, Stock or Field. . . 25 
Peas, Table . 25 
Peppers . 22 
Poultry Supplies. 80 
Potatoes . 22 
Pumpkin . 26 
Pruning Shears and 
Saws. 84 
Q 
' Quantity Price List 
..Inside center 
R 
Rape, Essex. 68 
Radish .27-28 
Roses.43, 44 
Rye . 69 
S 
Sagrain. 69 
Salsify . 28 
Page 
Seed Sowers. 84 
Spinach . 29 
Sorghum Seed.66, 67 
Soy Beans. 64 
Sprayers’ Guide... .72 to 76 
Spray Pumps.70,71 
Squash . 29 
Strawberry Plants .... 50 
Sudan Grass. 61 
Sugar Beets. 10 
Sweet Peas. 32 
Sweet Potato Plants .. 6 
Swiss Chard. 10 
T 
Tomatoes . 30 
Turnips. 31 
V 
Vegetable Plants. 6 
Velvet Beans. 65 
Vetch . 69 
W 
Watermelons.19,20,21 
Wheat . 69 
Z 
Zinc Sulphate. 76 
Zinnias . 42 
FOR QUANTITY PRICES—NOT PREPAID—See Yellow Sheet in Center of Catalogue 
(Page 1) 
