"TRUE TO NAME" IS NOT ENOUGH 
You Need the "Trade-Marked 77 Dependability of 
Greening Super-Selected Fruit Trees 
Greening Bud Selection is crop insurance so far as 
it is possible to insure anything so dependent upon var¬ 
iable conditions of soil, climate, care, etc. Greening 
Bud Selection takes the guesswork out of fruit tree 
buying. It applies the principles of trade-marked mer¬ 
chandise to a commodity which heretofore had to be 
taken largely on faith. 
You may be setting out a new orchard. You may 
be replanting or regrafting. No matter what it is, your 
selection of stock is highly important. As a fruit 
grower, you know that there are certain risks which 
you cannot avoid. Demand for your crop may vary; 
prices may fluctuate; certain elements of chance are 
inescapable. There is one risk, however, which you 
need no longer take, and that is the risk of planting 
unreliable trees—of investing time, money and years 
of your life in fruit trees of unknown or uncertain 
fruiting ability. 
Greening Bud Selection is an Ex¬ 
clusive Greening Feature; You 
Cannot Buy it in Any 
Other Fruit Trees 
When anyone tells you “Oh, yes, bud selection is 
a good feature, but there is nothing exclusive about it 
—all nurseries practice it to about the same extent,” 
you can put down one of two things: He is either ignor¬ 
ant of his subject, or he is misrepresenting the truth. 
Greening Bud Selection is a Greening feature and is 
available only in Greening-grown trees. 
Unseen within every Greening Super-Selected Tree 
are those qualities of scientific bud selection which 
mean the difference between failure, or at best medi¬ 
ocre success, and a truly satisfying, profitable fruit 
growing experience. 
A "Million Dollar 77 Library! 
The book at the right (one of many) contains 
some of the most valuable fruit data in the world. Out¬ 
wardly these books appear to be nothing more than 
ordinary office ledgers, yet few if any ledgers contain 
such priceless and irreplaceable data. So valuable arc 
they that they can be removed from the safe in which 
they are kept only on a special requisition. As a fur¬ 
ther protection, duplicate records are in safe keeping 
elsewhere. 
On the pages of these record books, many of them 
thumb-worn through constant use, are the detailed 
records of thousands of individual trees—when they 
were planted, when they began to bear—how much 
fruit they bore each year—fruit characteristics as to 
quality, color, size and uniformity of shape. 
Here, again, is another striking example of the 
scientific scrutiny with which Greening Bud Selection 
work is carried on. Without these books, bud selec¬ 
tion would be impossible. Bud selection with us is 
more than a mere advertising claim. It is the very 
foundation of our business. It is the one distinctive 
and exclusive feature that no nursery man can give 
you until he has devoted an equal amount of time and 
study to its development. And we have almost a quar¬ 
ter-century’s head start. 
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